{"id":988118,"date":"2023-05-08T11:51:58","date_gmt":"2023-05-08T08:51:58","guid":{"rendered":"https:\/\/yoodigital.co\/hizmetlerimiz\/search-engine-optimization\/"},"modified":"2024-02-21T17:19:47","modified_gmt":"2024-02-21T14:19:47","slug":"seo","status":"publish","type":"page","link":"https:\/\/yoodigital.co\/tr\/seo\/","title":{"rendered":"SEO"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"988118\" class=\"elementor elementor-988118 elementor-101\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2bf27f7d elementor-section-height-min-height elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"2bf27f7d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-5846a9ce\" data-id=\"5846a9ce\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25e460d3 elementor-widget elementor-widget-heading\" data-id=\"25e460d3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SEO \u00c7al\u0131\u015fmas\u0131n\u0131n \u00d6nemi<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee9c26 elementor-widget elementor-widget-text-editor\" data-id=\"ee9c26\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>SEO \u00e7al\u0131\u015fmalar\u0131, Google&#8217;da hedef kitlenize ula\u015fman\u0131n anahtar\u0131n\u0131 sunar ve organik trafik ak\u0131\u015f\u0131n\u0131z\u0131 \u00f6nemli \u00f6l\u00e7\u00fcde art\u0131rabilir. Bu strateji, yeni m\u00fc\u015fteri kazan\u0131m\u0131na kap\u0131 a\u00e7arak i\u015fletmenizin b\u00fcy\u00fcmesine ivme kazand\u0131r\u0131r. SEO&#8217;nun sundu\u011fu kritik avantajlar aras\u0131nda:<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-7444ae17 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"7444ae17\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-1fe66c55\" data-id=\"1fe66c55\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2048993e elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"2048993e\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Organik Trafikte \u00d6nemli Art\u0131\u015f<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">G\u00f6r\u00fcn\u00fcrl\u00fck ve Marka Bilinirli\u011finin Artmas\u0131<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">G\u00f6r\u00fcn\u00fcrl\u00fck ve Marka Bilinirli\u011finin Artmas\u0131<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Kullan\u0131c\u0131larda G\u00fcven Olu\u015fturma<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Rekabet \u00dcst\u00fcnl\u00fc\u011f\u00fc<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-check\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Kullan\u0131c\u0131 Deneyiminin \u0130yile\u015ftirilmesi<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-58e36aa9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"58e36aa9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4deb07e1\" data-id=\"4deb07e1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2fbdfc07 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"2fbdfc07\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;,&quot;_animation_tablet&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Yoo<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55e642c2 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"55e642c2\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_tablet&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Organik Trafi\u011fin Art\u0131\u015f\u0131 ile Gelirlerinizi Artt\u0131r\u0131n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-229a3005 elementor-section-height-min-height elementor-section-items-stretch elementor-section-content-middle elementor-section-boxed elementor-section-height-default\" data-id=\"229a3005\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-195bade\" data-id=\"195bade\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1da1f011 elementor-widget elementor-widget-image\" data-id=\"1da1f011\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"721\" src=\"https:\/\/yoodigital.co\/wp-content\/uploads\/2024\/01\/google-1024x721.png\" class=\"attachment-large size-large wp-image-988071 not-transparent\" alt=\"\" srcset=\"https:\/\/yoodigital.co\/wp-content\/uploads\/2024\/01\/google-1024x721.png 1024w, https:\/\/yoodigital.co\/wp-content\/uploads\/2024\/01\/google-640x451.png 640w, https:\/\/yoodigital.co\/wp-content\/uploads\/2024\/01\/google-300x211.png 300w, https:\/\/yoodigital.co\/wp-content\/uploads\/2024\/01\/google-768x541.png 768w, https:\/\/yoodigital.co\/wp-content\/uploads\/2024\/01\/google.png 1312w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" data-has-transparency=\"false\" data-dominant-color=\"f7fdfa\" style=\"--dominant-color: #f7fdfa\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-32ec2e74 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"32ec2e74\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-57367ff5\" data-id=\"57367ff5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ca1e616 elementor-widget elementor-widget-heading\" data-id=\"5ca1e616\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SEO Nedir?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e10fbc4 elementor-widget elementor-widget-text-editor\" data-id=\"4e10fbc4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Dijital kavram\u0131n\u0131n hayat\u0131m\u0131zdaki a\u011f\u0131rl\u0131\u011f\u0131n\u0131n her ge\u00e7en g\u00fcn artmas\u0131 ile birlikte t\u00fcketici al\u0131\u015fkanl\u0131klar\u0131n\u0131n de\u011fi\u015fmesi sonucunda markalar\u0131n pazarlama stratejileri i\u00e7erisinde \u00e7ok daha belirgin yer tutmaya ba\u015flayan SEO; web sayfalar\u0131n\u0131n Google ba\u015fta olmak \u00fczere arama motorlar\u0131nda hedefledi\u011fi kelime gruplar\u0131nda g\u00f6r\u00fcn\u00fcr s\u0131ralamalar elde edebilmesi ad\u0131na arama motoru botlar\u0131 ve kullan\u0131c\u0131 deneyimini geli\u015ftirme bak\u0131\u015f a\u00e7\u0131s\u0131yla optimize edilmesidir.<\/p><p>Bu detayl\u0131 tan\u0131ma bakt\u0131\u011f\u0131m\u0131zda SEO\u2019nun organik g\u00f6r\u00fcn\u00fcrl\u00fck, s\u0131ralamalarda iyile\u015fme, kullan\u0131c\u0131 deneyimini ve arama motoru botlar\u0131n\u0131n crawl (tarama) performans\u0131n\u0131 geli\u015ftirmek etraf\u0131nda \u015fekillendi\u011fini s\u00f6yleyebiliriz.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-f9ba462 readmoretoggle elementor-widget elementor-widget-toggle\" data-id=\"f9ba462\" data-element_type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2611\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-2611\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-chevron-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">daha fazlas\u0131<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2611\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-2611\"><p>Arama motoru optimizasyonunun amac\u0131 yaln\u0131zca bir web sitesinin organik g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc ve trafi\u011fini art\u0131rmak de\u011fil, bu trafi\u011fin niceli\u011finin yan\u0131nda niteli\u011finin de hedeflenen \u00e7izgide kalmas\u0131n\u0131 sa\u011flamakt\u0131r.<\/p><p>\u00d6rne\u011fin; bir\u00e7ok farkl\u0131 kategoride y\u00fczlerce \u00fcr\u00fcn satan bir e-ticaret sitesini d\u00fc\u015f\u00fcnelim. Bu e-ticaret sitesi i\u00e7in olu\u015fturulacak SEO stratejisinde temel hedef \u00fcr\u00fcn ve kategori sayfalar\u0131n\u0131n organik g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc geli\u015ftirmek olacakt\u0131r. Bu performans\u0131 sa\u011flayabilmek ad\u0131na bir blog in\u015fa in\u015fa edilmesi ve kategori ya da \u00fcr\u00fcn sayfalar\u0131na k\u0131yasla nispeten daha d\u00fc\u015f\u00fck rekabete sahip olan blog odakl\u0131 sorgulardan erken d\u00f6nemde performans al\u0131nmas\u0131 bak\u0131ld\u0131\u011f\u0131nda web sitesinin organik trafi\u011fini art\u0131ran bir hamle olacakt\u0131r fakat as\u0131l amac\u0131 \u00fcr\u00fcn sat\u0131\u015f\u0131 yapmak olan bir web sitesi i\u00e7in SEO ile artan bu trafi\u011fin bir de\u011feri olmayacakt\u0131r. Dolay\u0131s\u0131yla SEO\u2019da stratejiyi kurgulama a\u015famas\u0131ndan \u00e7\u0131kt\u0131lar\u0131 de\u011ferlendirme ve strateji revize etme ad\u0131mlar\u0131na kadar s\u00fcrecin t\u00fcm a\u015famalar\u0131nda web sitesinin ama\u00e7 ve kapsam\u0131 dikkate al\u0131nmal\u0131d\u0131r.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-455e387 elementor-section-content-middle elementor-reverse-tablet elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"455e387\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-43d770ce\" data-id=\"43d770ce\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8c93153 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"8c93153\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:300,&quot;_animation_tablet&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SEO Nas\u0131l Yap\u0131l\u0131r?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74bd9df0 elementor-widget elementor-widget-text-editor\" data-id=\"74bd9df0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>SEO bir\u00e7ok teknik kavram\u0131n bir araya gelmesi ile olu\u015fan bir s\u00fcre\u00e7 olsa da felsefesi itibariyle temas etti\u011fi nokta; kullan\u0131c\u0131 ve belirli noktalarda arama motoru botlar\u0131 i\u00e7in optimum sayfa yap\u0131lar\u0131 olu\u015fturulmas\u0131d\u0131r.<\/p><p>\u00d6nceki sat\u0131rlar\u0131m\u0131zda da de\u011findi\u011fimiz \u00fczere SEO\u2019da \u00e7o\u011fu zaman standardize edilmi\u015f bir s\u00fcre\u00e7ten bahsedemeyiz \u00e7\u00fcnk\u00fc web sitelerinin ihtiya\u00e7lar\u0131, kapsamlar\u0131 ve beklentileri de\u011fi\u015fkendir. Yoo Digital\u2019de arama motoru optimizasyonu s\u00fcrecini marka baz\u0131nda \u00f6zelle\u015ftirerek en do\u011fru strateji ve uygulama ile maksimum verim hedefliyor, bu verimi sa\u011flayabilmek ad\u0131na yaln\u0131zca makro de\u011fil mikro stratejilerle de fark yarat\u0131yoruz.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-30e31bf2 elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"30e31bf2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-2caf91c8\" data-id=\"2caf91c8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1041b49 elementor-align-center elementor-widget elementor-widget-lottie\" data-id=\"1041b49\" data-element_type=\"widget\" data-settings=\"{&quot;source_json&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/yoodigital.co\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/Animation-1705778622233.json&quot;,&quot;id&quot;:988167,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;trigger&quot;:&quot;bind_to_scroll&quot;,&quot;viewport&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:45,&quot;end&quot;:90}},&quot;start_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;lazyload&quot;:&quot;yes&quot;,&quot;source&quot;:&quot;media_file&quot;,&quot;caption_source&quot;:&quot;none&quot;,&quot;link_to&quot;:&quot;none&quot;,&quot;effects_relative_to&quot;:&quot;viewport&quot;,&quot;end_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:100,&quot;sizes&quot;:[]},&quot;renderer&quot;:&quot;svg&quot;}\" data-widget_type=\"lottie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"e-lottie__container\"><div class=\"e-lottie__animation\"><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6fb0c779 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6fb0c779\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1b6d3fa\" data-id=\"1b6d3fa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3be632d3 elementor-widget elementor-widget-global elementor-global-3575 elementor-widget-spacer\" data-id=\"3be632d3\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-193ae2e6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"193ae2e6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5590cddf\" data-id=\"5590cddf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-59df1542 elementor-widget elementor-widget-heading\" data-id=\"59df1542\" data-element_type=\"widget\" data-settings=\"{&quot;_animation_tablet&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Yoo<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e59c3b6 elementor-widget elementor-widget-heading\" data-id=\"7e59c3b6\" data-element_type=\"widget\" data-settings=\"{&quot;_animation_tablet&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SEO Proje S\u00fcreci<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-716c45f7 elementor-widget elementor-widget-text-editor\" data-id=\"716c45f7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Yoo Digital&#8217;de, sizin markan\u0131z\u0131n \u00f6z\u00fcn\u00fc do\u011fru bir \u015fekilde anlamak ve hedeflerinizi kesinlikle belirlemek bizim i\u00e7in en \u00f6nemli ad\u0131md\u0131r. Arama Motoru Pazarlamas\u0131&#8217;nda size daha h\u0131zl\u0131 ve g\u00fcvenilir hizmetler sunmak ad\u0131na tecr\u00fcbemizi \u00f6n plana \u00e7\u0131kar\u0131yoruz.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2bfb9648 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2bfb9648\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4d3005cf\" data-id=\"4d3005cf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-10077a70 elementor-tabs-view-vertical vamtam-tabs elementor-widget elementor-widget-tabs\" data-id=\"10077a70\" data-element_type=\"widget\" data-widget_type=\"tabs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-tabs\">\n\t\t\t<div class=\"elementor-tabs-wrapper\" role=\"tablist\" >\n\t\t\t\t\t\t\t\t\t<div id=\"elementor-tab-title-2681\" class=\"elementor-tab-title elementor-tab-desktop-title\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" tabindex=\"0\" aria-controls=\"elementor-tab-content-2681\" aria-expanded=\"false\">Site \u0130\u00e7i (On Page) Optimizasyonlar\u0131<\/div>\n\t\t\t\t\t\t\t\t\t<div id=\"elementor-tab-title-2682\" class=\"elementor-tab-title elementor-tab-desktop-title\" aria-selected=\"false\" data-tab=\"2\" role=\"tab\" tabindex=\"-1\" aria-controls=\"elementor-tab-content-2682\" aria-expanded=\"false\">Site D\u0131\u015f\u0131 (Off Page) Optimizasyonlar\u0131<\/div>\n\t\t\t\t\t\t\t\t\t<div id=\"elementor-tab-title-2683\" class=\"elementor-tab-title elementor-tab-desktop-title\" aria-selected=\"false\" data-tab=\"3\" role=\"tab\" tabindex=\"-1\" aria-controls=\"elementor-tab-content-2683\" aria-expanded=\"false\">Teknik SEO<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<div class=\"elementor-tabs-content-wrapper\" role=\"tablist\" aria-orientation=\"vertical\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-tab-title elementor-tab-mobile-title\" aria-selected=\"true\" data-tab=\"1\" role=\"tab\" tabindex=\"0\" aria-controls=\"elementor-tab-content-2681\" aria-expanded=\"false\">Site \u0130\u00e7i (On Page) Optimizasyonlar\u0131<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2681\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-2681\" tabindex=\"0\" hidden=\"false\"><p>Web sayfalar\u0131 i\u00e7erisinde al\u0131nan aksiyonlar\u0131 ifade eden On Page (Site \u0130\u00e7i) SEO, arama motoru botlar\u0131n\u0131n web sayfalar\u0131m\u0131z\u0131 anlamland\u0131rma s\u00fcrecini desteklemesi itibariyle SEO\u2019nun asla g\u00f6z ard\u0131 edilmemesi gereken \u00e7al\u0131\u015fma alanlar\u0131ndan biridir.<\/p><p>Arama motoru botlar\u0131n\u0131n web sayfalar\u0131m\u0131z\u0131n organik g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131rmas\u0131 i\u00e7in hedefledi\u011fimiz kullan\u0131c\u0131 kitlesi i\u00e7in de\u011fer \u00fcreten sayfa yap\u0131lar\u0131na sahip oldu\u011fumuzu anlamland\u0131rmas\u0131 gerekir. \u0130\u015fte tam bu noktada sayfa yap\u0131lar\u0131m\u0131z\u0131 olu\u015fturan bile\u015fenler devreye girer. SEO\u2019yu yaln\u0131zca bir ya da birka\u00e7 \u00e7al\u0131\u015fma sistemati\u011finin bir araya gelmesi ile i\u015fleyen bir s\u00fcre\u00e7 olarak de\u011ferlendirmemeli; teknik, site i\u00e7i ve site d\u0131\u015f\u0131 k\u0131r\u0131l\u0131mlar\u0131n\u0131 bir b\u00fct\u00fcn olarak ele almal\u0131y\u0131z ki arama motoru botlar\u0131 ve kullan\u0131c\u0131lar i\u00e7in b\u00fct\u00fcnc\u00fcl bir optimizasyon s\u00fcreci organize edebilelim.<\/p><h3>Heading Hiyerar\u015fisi<\/h3><p>Arama motoru botlar\u0131n\u0131n On Page (Site \u0130\u00e7i) SEO segmentinde sinyal ald\u0131\u011f\u0131 alanlardan biri olan heading hiyerar\u015fisi i\u00e7in algoritman\u0131n de\u011ferleme korelasyonu i\u00e7erisindeki yeri itibariyle en flu alanlardan biridir diyebiliriz. Burada sahip olmam\u0131z gereken yakla\u015f\u0131m; ba\u015fl\u0131klar\u0131n kullan\u0131m nedeninin, sayfan\u0131n ilgili b\u00f6l\u00fcm\u00fcn\u00fcn ne anlatt\u0131\u011f\u0131n\u0131 ifade etmek oldu\u011fudur.<\/p><p>Dolay\u0131s\u0131yla hem kullan\u0131c\u0131 hem arama motoru botlar\u0131n\u0131n crawl deneyimi a\u00e7\u0131s\u0131ndan bakt\u0131\u011f\u0131m\u0131zda, heading tag\u2019lerinin sayfay\u0131 b\u00f6l\u00fcmlendirmesi ve do\u011fru ipu\u00e7lar\u0131n\u0131 vermesi itibariyle de\u011ferli alanlar oldu\u011funu s\u00f6yleyebiliriz.<\/p><h3>Meta Title &#8211; Description<\/h3><p>Arama motoru botlar\u0131n\u0131n sinyal ald\u0131\u011f\u0131 ve kullan\u0131c\u0131lar\u0131n SERP\u2019de do\u011frudan temas etti\u011fi alanlar olmas\u0131 dolay\u0131s\u0131yla meta title ve description\u2019\u0131n web sayfalar\u0131 yap\u0131s\u0131na mutlaka dahil edilmesi gerekir.<\/p><p>Meta title ve description alanlar\u0131 olu\u015fturulurken sayfan\u0131n kapsam\u0131 ve kullan\u0131c\u0131yla temas etti\u011fi nokta (bilgi, hizmet ya da \u00fcr\u00fcn olabilir) dikkate al\u0131nmal\u0131d\u0131r.<\/p><p>\u00d6rne\u011fin; bir ayakkab\u0131 markas\u0131n\u0131n \u00fcr\u00fcnlerinin yer ald\u0131\u011f\u0131 sayfam\u0131z\u0131n meta tag kurgusunda \u201cmodelleri ve fiyatlar\u0131\u201d gibi ifadelere yer vermemiz gerekirken, \u201cayakkab\u0131 nas\u0131l y\u0131kan\u0131r\u201d sorgusunu kar\u015f\u0131layan web sayfam\u0131zda e-ticaret oda\u011f\u0131nda geli\u015fen model ya da fiyat vb. sorgulara ihtiyac\u0131m\u0131z yoktur.<\/p><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-tab-title elementor-tab-mobile-title\" aria-selected=\"false\" data-tab=\"2\" role=\"tab\" tabindex=\"-1\" aria-controls=\"elementor-tab-content-2682\" aria-expanded=\"false\">Site D\u0131\u015f\u0131 (Off Page) Optimizasyonlar\u0131<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2682\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-2682\" tabindex=\"0\" hidden=\"hidden\"><p>Site d\u0131\u015f\u0131 SEO; bir web sitesinin dijital d\u00fcnyadaki profilinin arama motoru botlar\u0131n\u0131n anlamland\u0131rma ve de\u011ferleme s\u00fcrecine katk\u0131 sa\u011flayacak \u015fekilde in\u015fa edilmesi olarak tan\u0131mlanabilir. Site d\u0131\u015f\u0131 SEO denildi\u011finde \u00e7o\u011fu zaman akla ilk gelen kavram backlink olsa da SEO\u2019nun temel bile\u015fenlerinden olan bu s\u00fcreci tek bir kavram \u00fczerinden okumak yeterli de\u011fildir.<\/p><p>Site d\u0131\u015f\u0131 SEO \u00e7al\u0131\u015fmalar\u0131 mutlaka site i\u00e7i ve teknik SEO s\u00fcre\u00e7leri ile paralel geli\u015fmeli ve bu s\u00fcre\u00e7 i\u00e7erisinde hangi metod uygulan\u0131rsa uygulan\u0131rsa ili\u015fkisellik ve otorite kavramlar\u0131ndan \u00f6d\u00fcn verilmemeli. Bu noktadaki g\u00f6zlemlerimiz; teknik ve site i\u00e7i k\u0131r\u0131l\u0131mlarda optimize edilen web sitelerinde site d\u0131\u015f\u0131nda do\u011fru ad\u0131mlar at\u0131ld\u0131\u011f\u0131 takdirde arama motorlar\u0131n\u0131n de\u011ferleme s\u00fcre\u00e7lerinin h\u0131zlanabilece\u011fi y\u00f6n\u00fcndedir. Elbette burada web sitesinin kapsam\u0131 ve marka de\u011ferini de g\u00f6z \u00f6n\u00fcnde bulundurarak de\u011ferlendirme yapmam\u0131z gerekir.<\/p><p>Her g\u00fcn binlerce kullan\u0131c\u0131n\u0131n do\u011frudan marka odakl\u0131 sorgularla arama e\u011filimi g\u00f6sterdi\u011fi bir web sitesinin site d\u0131\u015f\u0131 SEO noktas\u0131ndaki performans\u0131 ile \u00e7ok daha lokal ve yaln\u0131zca belirli hizmet gruplar\u0131na hitap eden bir web sitesinin performans\u0131n\u0131n ayn\u0131 olmas\u0131n\u0131 beklemek ger\u00e7ek\u00e7ilikten uzak bir yakla\u015f\u0131md\u0131r.<\/p><h3>Backlink Nedir?<\/h3><p>SEO\u2019nun belki de en \u00e7ok tart\u0131\u015f\u0131lan kavramlar\u0131ndan biri olan backlink; bir internet sitesinin, metin, video, g\u00f6rsel ya da farkl\u0131 medya t\u00fcrleri kullanarak ba\u015fka bir internet sitesini referans etmesini ifade eder.<\/p><p>Backlink \u00e7al\u0131\u015fmalar\u0131 ile temas edilmek istenen nokta; Google\u2019da otoriter yani de\u011ferli web sitelerinden referans ba\u011flant\u0131lar alarak arama motoru botlar\u0131na \u201cben de de\u011ferli bir web sitesiyim\u201d sinyalleri g\u00f6nderebilmektir.<\/p><h3>Do\u011fru Backlink Stratejisi Nas\u0131l Olmal\u0131?<\/h3><p>Bir \u00f6nceki sat\u0131rlarda de\u011findi\u011fimiz \u00fczere site d\u0131\u015f\u0131 SEO \u00e7al\u0131\u015fmalar\u0131 site i\u00e7i ve teknik ile paralel ilerlemelidir ki maksimum fayda sa\u011flanabilsin.<\/p><p>\u00d6rne\u011fin; bilgisiyar, telefon vb. teknolojik \u00fcr\u00fclerin sat\u0131\u015f\u0131n\u0131 yapan bir e-ticaret sitesinin hen\u00fcz teknik anlamda ve site i\u00e7erisinde arama motoru botlar\u0131 ve kullan\u0131c\u0131 deneyimini geli\u015ftirmeye y\u00f6nelik alabilece\u011fi bir\u00e7ok aksiyon varken SEO performans\u0131n\u0131 do\u011frudan otoriter ve g\u00fcvenilir web sitelerinden ald\u0131\u011f\u0131 backlink ile \u015fekillendirmeye \u00e7al\u0131\u015fmas\u0131, k\u0131sa vadede k\u0131s\u0131tl\u0131 etki g\u00f6sterse de uzun vadede kazan\u0131m sa\u011flamayan de\u011fersiz bir strateji olacakt\u0131r.<\/p><p>Google\u2019\u0131n ve bizlerin backlink stratejisi noktas\u0131ndaki yakla\u015f\u0131m\u0131; en iyi referans\u0131n do\u011fal yollarla kazan\u0131lan referans oldu\u011fudur. Hedef kitlenizin search etti\u011fi bir\u00e7ok kelime grubundan trafik \u00e7ekmeyi ba\u015faran forumda misafir yazar olarak uzmanl\u0131k alan\u0131n\u0131z bir konuyu i\u015flemeniz ya da web sitenizin blog b\u00f6l\u00fcm\u00fcnde yay\u0131nlad\u0131\u011f\u0131n\u0131z ve g\u00fcncel trendlere temas eden i\u00e7eri\u011fin sosyal mecralarda ve dijital d\u00fcnyada bir\u00e7ok platform taraf\u0131ndan payla\u015f\u0131lacak de\u011ferde olmas\u0131 do\u011fal backlink kazan\u0131mlar\u0131na \u00f6rnektir.<\/p><p>Dolay\u0131s\u0131yla do\u011fru backlink stratejisi yapay bir kurgudan uzak, ili\u015fkisellik ve otorite kavramlar\u0131n\u0131 dikkate alacak \u015fekilde do\u011fru zamanda do\u011fru hamleleri yapabilecek esneklikte olmal\u0131d\u0131r.<\/p><h3>Negatif Backlink \u00c7al\u0131\u015fmalar\u0131na M\u00fcdahale<\/h3><p>Arama motorlar\u0131nda g\u00f6r\u00fcn\u00fcrl\u00fck elde etme ad\u0131na artan rekabet art niyetli \u00e7al\u0131\u015fmalarla daha s\u0131k kar\u015f\u0131la\u015fmam\u0131za ve bu \u00e7al\u0131\u015fmalar\u0131n SEO performans\u0131m\u0131z\u0131 etkilememesi ad\u0131na birtak\u0131m \u00f6nlemler almam\u0131za zemin haz\u0131rlam\u0131\u015ft\u0131r.<\/p><p>Rakiplerimizden biri ya da birka\u00e7\u0131, SEO performans\u0131m\u0131za zarar vermek ad\u0131na arama motorlar\u0131n\u0131n de\u011fersiz ve g\u00fcvenilir olmayan \u015feklinde i\u015faretledi\u011fi web sitelerinden ad\u0131m\u0131za backlink \u00e7al\u0131\u015fmas\u0131 yapabilir. Bu durumun \u00f6n\u00fcne ge\u00e7ebilmek ad\u0131na backlink profilimizi d\u00fczenli takip ediyor olmam\u0131z ve spam backlinkleri fark etti\u011fimiz anda Google\u2019\u0131n sundu\u011fu ba\u011flant\u0131 reddetme arac\u0131 disavow tool ile bu ba\u011flant\u0131lar\u0131 Google\u2019a bildirerek \u201cba\u011flant\u0131lardan sorumlu de\u011filim\u201d dememiz gerekir.<\/p><p>Yoo Digital\u2019de bir web sitesinin backlink profilinin d\u00fczenli olarak takip edilmesi, spam olarak nitelendirilebilecek backlinklerin tespit edilerek ay\u0131klanmas\u0131 ve disavow tool arac\u0131l\u0131\u011f\u0131yla Google\u2019a iletilmesi s\u00fcre\u00e7lerinin t\u00fcm\u00fcn\u00fc uzman ve deneyimli SEO dan\u0131\u015fmanlar\u0131m\u0131z ile organize ederek web sitenizin organik trafi\u011fini negatif SEO \u00e7al\u0131\u015fmalar\u0131ndan koruyoruz.<\/p><\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-tab-title elementor-tab-mobile-title\" aria-selected=\"false\" data-tab=\"3\" role=\"tab\" tabindex=\"-1\" aria-controls=\"elementor-tab-content-2683\" aria-expanded=\"false\">Teknik SEO<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2683\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"tabpanel\" aria-labelledby=\"elementor-tab-title-2683\" tabindex=\"0\" hidden=\"hidden\"><p>Teknik SEO; bir internet sitesinin hedef kelime gruplar\u0131nda organik trafi\u011fini art\u0131rmas\u0131 ve g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc geli\u015ftirmesi ad\u0131na web sayfalar\u0131n\u0131n \u00f6n (frond end) ve arka y\u00fczde (back end) kullan\u0131c\u0131 ve arama motoru botlar\u0131n\u0131n deneyimini geli\u015ftirme amac\u0131na y\u00f6nelik al\u0131nan aksiyonlar\u0131n b\u00fct\u00fcn\u00fcn\u00fc ifade eder.<\/p><p>Teknik SEO noktas\u0131nda de\u011ferlendirebilece\u011fimiz onlarca fakt\u00f6r vard\u0131r ve bunlar\u0131n b\u00fct\u00fcn\u00fcne bakt\u0131\u011f\u0131m\u0131zda temel hedefin; internet sitesinin tasar\u0131msal boyutta kullan\u0131c\u0131 beklentilerini kar\u015f\u0131larken arka planda da arama motoru botlar\u0131n\u0131n tarama (crawlability), indeskleme (indexability) ve anlamland\u0131rma s\u00fcre\u00e7lerini optimize bir yap\u0131da y\u00fcr\u00fctmesine destek vermelidir.<\/p><p>Teknik SEO kapsam\u0131nda \u00fczerinde mutlaka durmam\u0131z ve detayland\u0131rmam\u0131z gereken noktalar\u0131 site h\u0131z\u0131, http yan\u0131t kodlar\u0131, crawl budget (tarama b\u00fct\u00e7esi) ve crawl depth (tarama derinli\u011fi) olarak s\u0131ralayabiliriz.<\/p><h3>Site H\u0131z\u0131<br \/>Page Speed<\/h3><p>\u0130nternet sitesinin kod bloklar\u0131n\u0131n sorunsuz bir \u015fekilde taranabilir olmas\u0131 her ne kadar ba\u015flang\u0131\u00e7 d\u00fczeyinde arama motoru botlar\u0131n\u0131n beklentilerini kar\u015f\u0131lasa da, bu taraman\u0131n m\u00fcmk\u00fcn olan en h\u0131zl\u0131 \u015fekilde yap\u0131labilmesi site h\u0131z\u0131 ile do\u011frudan ilgilidir ve site h\u0131z\u0131, son y\u0131llarda kademeli bir \u015fekilde s\u0131ralama sonu\u00e7lar\u0131nda etkisini art\u0131ran en \u00f6nemli parametrelerden biridir.<\/p><p>Site h\u0131z\u0131n\u0131n \u00f6nemine iki a\u00e7\u0131dan de\u011finmemiz gerekir.<\/p><p>\u0130lki; Arama motoru botlar\u0131n\u0131n tarad\u0131\u011f\u0131 sayfalar\u0131 h\u0131zl\u0131 bir \u015fekilde indirerek crawl budget (tarama b\u00fct\u00e7esi) efektif kullanabilmesi ve b\u00f6ylelikle internet sitesinin yaln\u0131zca bir ya da birka\u00e7 de\u011fil bir\u00e7ok sayfas\u0131n\u0131 taramaya ve anlamland\u0131rmaya zaman ay\u0131rabilmesidir.<br \/>\u0130kinci ise kullan\u0131c\u0131 deneyimi \u00fczerindeki etkisidir. \u00d6zellikle do\u011frudan bilgi ya da sat\u0131\u015f odakl\u0131 internet sitelerinde kullan\u0131c\u0131, arad\u0131\u011f\u0131 sonuca m\u00fcmk\u00fcn olan en h\u0131zl\u0131 \u015fekilde ula\u015fmak ister ve sayfa y\u00fcklenme h\u0131z\u0131n\u0131n beklentilerin alt\u0131nda kald\u0131\u011f\u0131 durumda potansiyel m\u00fc\u015fteri ya da d\u00f6n\u00fc\u015f\u00fcm internet sitesini terkedecektir.<br \/>Site h\u0131z\u0131 optimizasyonunda odaklanmam\u0131z gereken alanlar, sayfan\u0131n request say\u0131s\u0131 ve size\u2019\u0131 olmal\u0131d\u0131r. Burada elbette PageSpeed\u2019in verdi\u011fi \u00e7\u0131kt\u0131lar\u0131 uygulayal\u0131m fakat bu \u00e7\u0131kt\u0131lar\u0131n da temelde iki noktaya hizmet etti\u011finin fark\u0131nda olal\u0131m. Google pagespeed insight web sitesi \u00fczerinden site h\u0131z skorlar\u0131n\u0131z\u0131 inceleyebilirsiniz.<\/p><p>\u00d6rne\u011fin; g\u00f6rsel formatlar\u0131n\u0131n de\u011fi\u015ftirilmesi do\u011frudan boyut noktas\u0131nda yap\u0131lacak bir tasarrufa i\u015faret eder. Ya da kullan\u0131lmayan JS\u2019lerin ak\u0131\u015ftan kald\u0131r\u0131lmas\u0131 request\u2019i azaltaca\u011f\u0131 gibi upload edilen dosya boyutunu da k\u00fc\u00e7\u00fcltecektir.<\/p><h3>HTTP Durum Kodlar\u0131<\/h3><p>\u0130nternette yer alan bir web sayfas\u0131n\u0131 g\u00f6r\u00fcnt\u00fclemek istedi\u011fimiz anda taray\u0131c\u0131m\u0131zdan web sitesinin bar\u0131nd\u0131\u011f\u0131 sunucuya bir istek g\u00f6nderilir. Sayfaya eri\u015fim amac\u0131yla g\u00f6nderilen bu iste\u011fe gelen yan\u0131t ise sayfan\u0131n sorunsuz bir \u015fekilde eri\u015fime a\u00e7\u0131k oldu\u011funu (200), kal\u0131c\u0131 olarak herhangi bir sayfaya y\u00f6nlendirildi\u011fini (301) ya da sunucudan yan\u0131t gelmedi\u011finden dolay\u0131 a\u00e7\u0131lamad\u0131\u011f\u0131n\u0131 (500) ve daha bir\u00e7ok anlama gelebilir.<\/p><p>Arama motoru optimizasyonu \u00e7al\u0131\u015fmalar\u0131n\u0131n \u00f6z\u00fcnde yatan noktalardan birinin de kullan\u0131c\u0131lar\u0131n ve arama motoru botlar\u0131n\u0131n web sitesinin ak\u0131\u015f\u0131 i\u00e7erisindeki t\u00fcm sayfalara sorunsuz bir \u015fekilde ula\u015fabilmesi oldu\u011funu dikkate al\u0131rsak, http yan\u0131t kodlar\u0131n\u0131n d\u00fczenli takip ve optimizasyonunun \u00f6nemini daha net anlayabiliriz.<\/p><p>Web sayfalar\u0131m\u0131z\u0131n d\u00f6nd\u00fcrd\u00fc\u011f\u00fc yan\u0131t kodlar\u0131n\u0131 Oncrawl ya da Screaming Frog gibi analiz ara\u00e7lar\u0131yla tespit edebilmenin yan\u0131nda sunucu kesintilerinin varl\u0131\u011f\u0131n\u0131 ve\/veya yo\u011funlu\u011funu yakalayabilmek ve yine arama motoru botlar\u0131n\u0131n crawl s\u00fcresince kar\u015f\u0131la\u015ft\u0131\u011f\u0131 yan\u0131t kodlar\u0131na ili\u015fkin verileri izleyebilmek ad\u0131na Google Search Console kullanmam\u0131z gerekir. HTTP durum kodlar\u0131n\u0131 i\u00e7in olu\u015fturdu\u011fumuz detayl\u0131 i\u00e7eri\u011fimizle ilgili yaz\u0131m\u0131za ula\u015farak daha fazla bilgi edinebilirsiniz.<\/p><h3>Crawl Budget (Tarama B\u00fct\u00e7esi)<\/h3><p>Web sayfalar\u0131m\u0131z\u0131n Google\u2019da ya da di\u011fer arama motorlar\u0131nda g\u00f6r\u00fcn\u00fcr pozisyonlar elde ederek hedefledi\u011fi kitleye ula\u015fabilmesi ad\u0131na \u00f6ncelikle arama motoru botlar\u0131 taraf\u0131ndan sorunsuz bir \u015fekilde belirli aral\u0131klarla taran\u0131yor olmas\u0131 gerekir.<\/p><p>Google\u2019\u0131n her internet sitesine ay\u0131rd\u0131\u011f\u0131 bir tarama b\u00fct\u00e7esi (crawl budget) vard\u0131r ve bu tarama b\u00fct\u00e7esinin y\u00fcksek ya da d\u00fc\u015f\u00fck olmas\u0131, web sitesinin sundu\u011fu i\u00e7eri\u011fin de\u011ferinde sayfalar\u0131n y\u00fcklenme h\u0131z\u0131na, internal (i\u00e7) link ak\u0131\u015f\u0131ndan http yan\u0131t kodlar\u0131na kadar bir\u00e7ok etkene ba\u011fl\u0131 olarak de\u011fi\u015fir.<\/p><p>Web sayfalar\u0131m\u0131z \u00fczerindeki optimizasyon \u00e7al\u0131\u015fmalar\u0131n\u0131n arama motorlar\u0131ndaki g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcm\u00fcz\u00fc etkileme s\u00fcresi hi\u00e7 \u015f\u00fcphesiz bu de\u011fi\u015fimlerin tespit edilmesi yani crawl ak\u0131\u015f\u0131na dahil edilmesi ve anlamland\u0131r\u0131lmas\u0131na ba\u011fl\u0131d\u0131r. Dolay\u0131s\u0131yla arama motoru botlar\u0131n\u0131n web sayfalar\u0131m\u0131z\u0131 s\u0131kl\u0131kla ziyaret etti\u011fi senaryoda ald\u0131\u011f\u0131m\u0131z aksiyonlar\u0131n olas\u0131 etkilerini di\u011fer t\u00fcm de\u011fi\u015fkenleri sabit kabul edersek daha k\u0131sa s\u00fcrede g\u00f6rmenin m\u00fcmk\u00fcn olaca\u011f\u0131n\u0131 s\u00f6yleyebiliriz.<\/p><p>Yine web sitemiz ak\u0131\u015f\u0131 i\u00e7erisinde yeni eklenen bir kategori, \u00fcr\u00fcn, blog ya da herhangi bir SEO g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc hedefledi\u011fimiz sayfan\u0131n performans kazanabilmesi ad\u0131na ge\u00e7en s\u00fcreyi belirleyen \u00e7o\u011fu zaman tarama b\u00fct\u00e7esidir. Y\u00fcksek tarama b\u00fct\u00e7esine sahip oldu\u011fumuz durumda yeni eklenen sayfalar\u0131m\u0131z h\u0131zl\u0131ca dizine eklenecek ve arama motoru botlar\u0131 taraf\u0131ndan anlamland\u0131r\u0131larak s\u0131ralama sonu\u00e7lar\u0131na dahil edilecektir.<\/p><p>Site h\u0131z\u0131n\u0131 maksimum seviyeye \u00e7ekmek, ak\u0131\u015f i\u00e7erisinde t\u00fcm sayfalar\u0131n 200 yan\u0131t kodu d\u00f6nd\u00fcrd\u00fc\u011f\u00fcnden emin olmak, web site mimarisini internal (i\u00e7) link ak\u0131\u015f\u0131n\u0131 destekleyecek \u015fekilde kurgulamak ve site haritas\u0131 ve robots.txt gibi crawl s\u00fcrecini y\u00f6netmemize yard\u0131mc\u0131 olacak yap\u0131lar\u0131 ideal d\u00fczeyde kullanmak, tarama b\u00fct\u00e7esini efektif bir \u015fekilde optimize etmemizi sa\u011flayacak aksiyonlar\u0131n ba\u015f\u0131nda gelir.<\/p><h3>Crawl Depth (Tarama Derinli\u011fi)<\/h3><p>Tarama derinli\u011fi (crawl depth), bir web sayfas\u0131na ana sayfay\u0131 \u00e7\u0131k\u0131\u015f noktas\u0131 kabul edilerek ka\u00e7\u0131nc\u0131 t\u0131klamada ula\u015f\u0131ld\u0131\u011f\u0131n\u0131 ifade eder. \u00d6rne\u011fin; ana men\u00fc yap\u0131s\u0131 i\u00e7erisinde yer verilen ve dolay\u0131s\u0131yla ana sayfadan ba\u011flant\u0131ya sahip olan X sayfas\u0131n\u0131n derinli\u011fini 1 kabul edersek; ana sayfadan do\u011frudan ba\u011flant\u0131ya sahip olmayan fakat X sayfas\u0131 arac\u0131l\u0131\u011f\u0131yla eri\u015filebilen Y sayfas\u0131n\u0131n derinli\u011fi 2 olacakt\u0131r.<\/p><p>Google\u2019\u0131n bu noktadaki yakla\u015f\u0131m\u0131; kullan\u0131c\u0131 ve arama motoru botlar\u0131 i\u00e7in \u00f6neme sahip de\u011fer \u00fcreten sayfalar\u0131n tarama derinli\u011fi i\u00e7erisinde ana sayfaya m\u00fcmk\u00fcn oldu\u011funca yak\u0131n konumland\u0131r\u0131lmalar\u0131d\u0131r.<\/p><p>Ahrefs, Screaming Frog, Oncrawl ve daha bir\u00e7ok 3. party analiz arac\u0131 ile web sitelerinin tarama derinli\u011fine ili\u015fkin g\u00f6r\u00fcn\u00fcmlerini detayland\u0131rabiliriz. Tarama derinli\u011finin optimize edilmesi noktas\u0131nda ise; breadcrumb yap\u0131s\u0131n\u0131n web sayfalar\u0131na dahil edilmesi, header ve footer men\u00fc yap\u0131s\u0131n\u0131n yan\u0131 s\u0131ra sidebar yap\u0131s\u0131n\u0131n efektif bir \u015fekilde kullan\u0131lmas\u0131 ve internal link ak\u0131\u015f\u0131n\u0131 geli\u015ftirecek widget\u2019lara odaklanmam\u0131z gerekir.<\/p><\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f7d87b7 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"5f7d87b7\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;,&quot;_animation_tablet&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Yoo<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2e5fcb9 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"2e5fcb9\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_tablet&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SEO \u00c7al\u0131\u015fmalar\u0131<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-71cd3952 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default\" data-id=\"71cd3952\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-3e5f623\" data-id=\"3e5f623\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-59472aa elementor-widget elementor-widget-heading\" data-id=\"59472aa\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-large\">Sekt\u00f6re G\u00f6re SEO \u00c7al\u0131\u015fmas\u0131<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf0982b elementor-widget elementor-widget-text-editor\" data-id=\"cf0982b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Siz de markan\u0131za, hedef kitlenize ve yer ald\u0131\u011f\u0131n\u0131z sekt\u00f6re t\u00fcm\u00fcyle uygun bir SEO stratejisi ar\u0131yorsan\u0131z tek yapman\u0131z gereken Yoo Digital\u2019in uzmanlar\u0131 ile hemen ileti\u015fime ge\u00e7mek!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-4745ec5 elementor-align-justify elementor-widget__width-inherit vamtam-has-underline-anim elementor-widget elementor-widget-button\" data-id=\"4745ec5\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Avukat SEO<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-c99dbb9 elementor-align-justify elementor-widget__width-inherit vamtam-has-underline-anim elementor-widget elementor-widget-button\" data-id=\"c99dbb9\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Doktor SEO<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-65dd0746\" data-id=\"65dd0746\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7854135 elementor-widget elementor-widget-heading\" data-id=\"7854135\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-large\">Lokasyona G\u00f6re SEO \u00c7al\u0131\u015fmas\u0131<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e1323cc elementor-widget elementor-widget-text-editor\" data-id=\"e1323cc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Spesifik bir lokasyona \u00f6zel SEO \u00e7al\u0131\u015fmas\u0131 yapt\u0131rmak ve o lokasyondaki g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcz\u00fc, bilinirli\u011finizi ve kitlenizi artt\u0131rmak istedi\u011finizde uzman ekibimizle ileti\u015fime ge\u00e7ebilir ve \u00e7al\u0131\u015fmalara ba\u015flayabilirsiniz.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-4eeb068 elementor-align-justify elementor-widget__width-inherit vamtam-has-underline-anim elementor-widget elementor-widget-button\" data-id=\"4eeb068\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">\u0130stanbul SEO<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-87a1ddc elementor-align-justify elementor-widget__width-inherit vamtam-has-underline-anim elementor-widget elementor-widget-button\" data-id=\"87a1ddc\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Ankara SEO<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-53de2bd elementor-align-justify elementor-widget__width-inherit vamtam-has-underline-anim elementor-widget elementor-widget-button\" data-id=\"53de2bd\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Kocaeli SEO<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-572918ec\" data-id=\"572918ec\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ebbb942 elementor-widget elementor-widget-heading\" data-id=\"ebbb942\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-large\">Di\u011ferSEO <br>\u00c7al\u0131\u015fmalar\u0131<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3409b71 elementor-widget elementor-widget-text-editor\" data-id=\"3409b71\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u00c7ok dilli SEO, mobil SEO ve local SEO i\u00e7in iyile\u015ftirme gibi \u00f6zel hizmetlerimizle, i\u015fletmenizin arama motorlar\u0131nda \u00fcst s\u0131ralarda yer almas\u0131n\u0131 sa\u011flayarak g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcz\u00fc ve ula\u015ft\u0131\u011f\u0131n\u0131z kitleyi geni\u015fletin.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-59c1b7f3 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"59c1b7f3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-10091364\" data-id=\"10091364\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3263eb06 elementor-view-default elementor-invisible elementor-widget elementor-widget-icon\" data-id=\"3263eb06\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;pulse&quot;,&quot;_animation_tablet&quot;:&quot;none&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-quote\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7df0709 elementor-widget elementor-widget-text-editor\" data-id=\"7df0709\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u201cNumerique PPC service is light years ahead of the competition because of their intelligent, specialized and courteous account managers.\u201d<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6411c0bc elementor-widget elementor-widget-heading\" data-id=\"6411c0bc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Director of Marketing<\/h6>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52a28eae elementor-widget elementor-widget-heading\" data-id=\"52a28eae\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Zarra Home<\/span>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-da95161\" data-id=\"da95161\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2a018db3 elementor-widget elementor-widget-image\" data-id=\"2a018db3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"835\" src=\"https:\/\/yoodigital.co\/wp-content\/uploads\/2023\/05\/video-cover-1024x835.jpg\" class=\"attachment-large size-large wp-image-5146 not-transparent\" alt=\"\" srcset=\"https:\/\/yoodigital.co\/wp-content\/uploads\/2023\/05\/video-cover-1024x835.jpg 1024w, https:\/\/yoodigital.co\/wp-content\/uploads\/2023\/05\/video-cover-640x522.jpg 640w, https:\/\/yoodigital.co\/wp-content\/uploads\/2023\/05\/video-cover-300x245.jpg 300w, https:\/\/yoodigital.co\/wp-content\/uploads\/2023\/05\/video-cover-768x626.jpg 768w, https:\/\/yoodigital.co\/wp-content\/uploads\/2023\/05\/video-cover.jpg 1298w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" data-has-transparency=\"false\" data-dominant-color=\"6a6a65\" style=\"--dominant-color: #6a6a65\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2b7b7ba elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2b7b7ba\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-694ad031\" data-id=\"694ad031\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3bb71241 elementor-icon-list--layout-inline elementor-align-left elementor-mobile-align-center elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"3bb71241\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-inline-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-star\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-star\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-star\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-star\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-star\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2be1cad9 elementor-widget elementor-widget-text-editor\" data-id=\"2be1cad9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>5000+ Client reviews<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-eb81667 elementor-hidden-mobile\" data-id=\"eb81667\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3c543e84 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"3c543e84\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" height=\"47.658278\" viewBox=\"0 0 30.8665885 47.6582776\" width=\"30.866589\"><path d=\"m10.218508 7.32750149.2269953.44550326 19.5215915 38.31328055.2269952.4455033-.8910065.4539905-.2269953-.4455033-19.52159146-38.31328055-.22699525-.44550326zm-9.99999999-8 .22699525.44550326 19.52159154 38.31328055.2269952.4455033-.8910065.4539905-.2269953-.4455033-19.52159146-38.31328055-.22699525-.44550326z\" transform=\"translate(.672499 .672499)\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-457e8cc7\" data-id=\"457e8cc7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-547f1722 elementor-align-right elementor-mobile-align-center vamtam-has-underline-anim elementor-widget elementor-widget-button\" data-id=\"547f1722\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/clutch.co\/profile\/red-key-solutions#summary\" target=\"_blank\" rel=\"nofollow noopener\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">View all reviews<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3052531 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"3052531\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-406afa8\" data-id=\"406afa8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2f926cb elementor-widget elementor-widget-template\" data-id=\"2f926cb\" data-element_type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"section\" data-elementor-id=\"988158\" class=\"elementor elementor-988158\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-589f575 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"589f575\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3a03ebb\" data-id=\"3a03ebb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-65d7900 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"65d7900\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_tablet&quot;:&quot;none&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Gelirinizi art\u0131rmaya haz\u0131r m\u0131s\u0131n\u0131z?<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a39608 elementor-widget-mobile__width-inherit elementor-widget-tablet__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"1a39608\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Yoo Digital ile i\u015f birli\u011fi kurdu\u011funuzda, i\u015fin a\u011f\u0131r y\u00fck\u00fcn\u00fc biz \u00fcstleniriz, b\u00f6ylece daha fazla web sitesi trafi\u011finin, olas\u0131 sat\u0131\u015flar\u0131n ve gelirin keyfini \u00e7\u0131karabilirsiniz.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ebb0572 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"ebb0572\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c69e7e6 elementor-position-left elementor-mobile-position-left elementor-view-default elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"c69e7e6\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tPazarlama hedeflerinizi g\u00f6zden ge\u00e7irin: Pazarlama ama\u00e7lar\u0131n\u0131z\u0131 ve hedeflerinizi g\u00f6zden ge\u00e7irerek ba\u015flay\u0131n.\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8933e14 elementor-position-left elementor-mobile-position-left elementor-view-default elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"8933e14\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tHedef kitlenizi, de\u011fi\u015fip de\u011fi\u015fmediklerini veya onlara daha iyi ula\u015fmak i\u00e7in de\u011ferlendirin\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af4c5fc elementor-position-left elementor-mobile-position-left elementor-view-default elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"af4c5fc\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tWeb sitenizin kullan\u0131c\u0131 dostu, mobil uyumlu ve arama motorlar\u0131 i\u00e7in optimize edilmi\u015f oldu\u011fundan emin olmak i\u00e7in analiz isteyin\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-768338a elementor-position-left elementor-mobile-position-left elementor-view-default elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"768338a\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tBlog g\u00f6nderileriniz i\u00e7erikleriniz de dahil olmak \u00fczere i\u00e7erik pazarlama ad\u0131mlar\u0131n\u0131 g\u00f6zden ge\u00e7irin.\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ca82b82\" data-id=\"ca82b82\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8109827 elementor-widget elementor-widget-heading\" data-id=\"8109827\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Web Sitemi \u00dccretsiz \u0130ncele<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2199aed elementor-widget__width-auto elementor-absolute elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"2199aed\" data-element_type=\"widget\" data-settings=\"{&quot;_position&quot;:&quot;absolute&quot;}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"54\" height=\"53\" viewBox=\"0 0 54 53\"><g fill=\"\" fill-rule=\"nonzero\"><path d=\"M27.07.77c-5.93 19.07-3.73 19.51-26.51 26 22.78 6.49 20.58 6.93 26.5 26 5.9-19.07 3.72-19.52 26.5-26-22.78-6.48-20.6-6.93-26.5-26ZM45.24 14.54c1.17-3.79.74-3.88 5.27-5.17C45.98 8.08 46.4 8 45.24 4.2c-1.18 3.8-.74 3.88-5.27 5.17 4.53 1.3 4.1 1.38 5.27 5.17ZM10.87 40.14c-1.5 1.86-1.28 2.01-4.1 1.71 2.26 1.75 1.99 1.7 1.81 4.09 1.5-1.86 1.27-2.01 4.1-1.71-2.26-1.75-2-1.7-1.81-4.09Z\"><\/path><\/g><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e851be elementor-widget__width-auto elementor-absolute e-transform elementor-align-center elementor-widget elementor-widget-lottie\" data-id=\"7e851be\" data-element_type=\"widget\" data-settings=\"{&quot;source_json&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/yoodigital.co\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/Animation-1705854002510.json&quot;,&quot;id&quot;:988210,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;trigger&quot;:&quot;bind_to_scroll&quot;,&quot;viewport&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:15,&quot;end&quot;:82}},&quot;start_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;end_point&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:100,&quot;sizes&quot;:[]},&quot;_position&quot;:&quot;absolute&quot;,&quot;_transform_rotateZ_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;source&quot;:&quot;media_file&quot;,&quot;caption_source&quot;:&quot;none&quot;,&quot;link_to&quot;:&quot;none&quot;,&quot;effects_relative_to&quot;:&quot;viewport&quot;,&quot;renderer&quot;:&quot;svg&quot;,&quot;_transform_rotateZ_effect_tablet&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_mobile&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"lottie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"e-lottie__container\"><div class=\"e-lottie__animation\"><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-060fca0 elementor-button-align-stretch vamtam-has-underline-anim elementor-widget elementor-widget-form\" data-id=\"060fca0\" data-element_type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t    <script>\r\n    jQuery(document).ready(function() {\r\n      jQuery(\".elementor-form\").on('submit', function() {\r\n        var submittedForm = jQuery(this);\r\n        setTimeout(function() {\r\n          var turnstileElement = submittedForm.find('.cf-turnstile');\r\n          if (turnstileElement.length > 0) {\r\n            var uniqueId = 'cf-turnstile-elementor-' + new Date().getTime();\r\n            turnstileElement.attr('id', uniqueId);\r\n            turnstile.reset('#' + uniqueId);\r\n          }\r\n        }, 2500);\r\n      });\r\n    });\r\n    <\/script>\r\n      \t<style>.elementor-form[name=\"Teklif Al Formu\"] button[type=submit] { pointer-events: none; opacity: 0.5; }<\/style>\r\n        \t\t<form class=\"elementor-form\" method=\"post\" name=\"Teklif Al Formu\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"988158\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"060fca0\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name_free_audit elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name_free_audit]\" id=\"form-field-name_free_audit\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"\u0130sim Soyisim\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-50 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Eposta\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_93bc8cc elementor-col-50\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_93bc8cc]\" id=\"form-field-field_93bc8cc\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"\u015eirket Ad\u0131\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-tel elementor-field-group elementor-column elementor-field-group-field_597bd0b elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t<input size=\"1\" type=\"tel\" name=\"form_fields[field_597bd0b]\" id=\"form-field-field_597bd0b\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Telefon Numaras\u0131\" required=\"required\" aria-required=\"true\" pattern=\"[0-9()#&amp;+*-=.]+\" title=\"Only numbers and phone characters (#, -, *, etc) are accepted.\">\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_474ba9d elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_474ba9d]\" id=\"form-field-field_474ba9d\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\" Ayl\u0131k SEO B\u00fct\u00e7eniz\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-message elementor-col-100 elementor-field-required\">\n\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-sm\" name=\"form_fields[message]\" id=\"form-field-message\" rows=\"3\" placeholder=\"Size nas\u0131l yard\u0131mc\u0131 olabiliriz?\" required=\"required\" aria-required=\"true\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<div class='elementor-turnstile-field' style='display: block;margin-top: 10px;width: 100%;'>\t\t<div id=\"cf-turnstile-elementor-3521206190\"\r\n\t\tclass=\"cf-turnstile\" data-callback=\"turnstileElementorCallback\"\t\tdata-sitekey=\"0x4AAAAAAAQXG956neHQzn1P\"\r\n\t\tdata-theme=\"light\"\r\n\t\tdata-language=\"auto\"\r\n\t\tdata-retry=\"auto\" data-retry-interval=\"1000\"\r\n\t\tdata-action=\"elementor-3521206190\"\r\n\t\t\t\tdata-appearance=\"always\"><\/div>\r\n\t\t\t\t<style>-elementor-3521206190 { pointer-events: none; opacity: 0.5; }<\/style>\r\n\t\t\t<script>document.addEventListener(\"DOMContentLoaded\",(function(){var e=document.getElementById(\"cf-turnstile-elementor-3521206190\");e&&!e.innerHTML.trim()&&(turnstile.remove(\"#cf-turnstile-elementor-3521206190\"),turnstile.render(\"#cf-turnstile-elementor-3521206190\",{sitekey:\"0x4AAAAAAAQXG956neHQzn1P\"}))}));<\/script>\r\n\t\t\t<br class=\"cf-turnstile-br cf-turnstile-br-elementor-3521206190\">\r\n\t\t\t\t<style>#cf-turnstile-elementor-3521206190 { margin-left: -15px; }<\/style>\r\n\t\t<\/div><br\/><button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-arrow-right\"><\/i>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Web Sitemi \u0130ncele<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-511250d1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"511250d1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-24774720\" data-id=\"24774720\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-33270705 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"33270705\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInDown&quot;,&quot;_animation_delay&quot;:100,&quot;_animation_tablet&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Yoo<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a98fd elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"6a98fd\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:300,&quot;_animation_tablet&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Baz\u0131 Ba\u015far\u0131lar\u0131m\u0131z<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-784edf1b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"784edf1b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-48e86cb5\" data-id=\"48e86cb5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3ce7da0d elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"3ce7da0d\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-growth\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-678badcd elementor-widget elementor-widget-heading\" data-id=\"678badcd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\">38%<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7872c7c3 elementor-widget elementor-widget-text-editor\" data-id=\"7872c7c3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u0130n\u015faat sekt\u00f6r\u00fc odakl\u0131 m\u00fc\u015fterimizin web platformundaki organik trafikte \u00f6nemli bir b\u00fcy\u00fcme kaydedildi.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-4c196daa\" data-id=\"4c196daa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3585e297 elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"3585e297\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-growth\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14e7cb89 elementor-widget elementor-widget-heading\" data-id=\"14e7cb89\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\">120%<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c912f elementor-widget elementor-widget-text-editor\" data-id=\"2c912f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>E-ticaret operasyonlar\u0131m\u0131zda, i\u015flem hacminde g\u00f6zle g\u00f6r\u00fcl\u00fcr bir art\u0131\u015f sa\u011fland\u0131.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-630b827e\" data-id=\"630b827e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7e763eac elementor-view-stacked elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"7e763eac\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"vamtamtheme- vamtam-theme-growth\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-498fc1e elementor-widget elementor-widget-heading\" data-id=\"498fc1e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\">82%<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4757c5f5 elementor-widget elementor-widget-text-editor\" data-id=\"4757c5f5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Dijital pazarlama stratejilerimiz sayesinde, Google arama sonu\u00e7lar\u0131ndaki varl\u0131\u011f\u0131m\u0131z\u0131 ve eri\u015filebilirli\u011fimizi art\u0131rd\u0131k.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-29d1c7c5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"29d1c7c5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-702320ef\" data-id=\"702320ef\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2ef5954b elementor-widget elementor-widget-heading\" data-id=\"2ef5954b\" data-element_type=\"widget\" data-settings=\"{&quot;_animation_tablet&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"elementor-heading-title elementor-size-default\">YOO<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13e9c1c8 elementor-widget elementor-widget-heading\" data-id=\"13e9c1c8\" data-element_type=\"widget\" data-settings=\"{&quot;_animation_tablet&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">S\u0131k\u00e7a Sorulan Sorular<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ab63179 elementor-widget elementor-widget-text-editor\" data-id=\"7ab63179\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>SEO stratejimiz ve dan\u0131\u015fmanl\u0131k s\u00fcrecine ili\u015fkin yan\u0131t\u0131n\u0131 merak edece\u011fini d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcm\u00fc sorular\u0131 sizin i\u00e7in derledik.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1612f5a0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1612f5a0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1fd5c7b8\" data-id=\"1fd5c7b8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"vamtam-has-theme-widget-styles elementor-element elementor-element-e1123fe elementor-widget elementor-widget-toggle\" data-id=\"e1123fe\" data-element_type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2361\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-2361\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"vamtamtheme- vamtam-theme-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened vamtamtheme- vamtam-theme-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Arama motoru optimizasyonu tek ba\u015f\u0131na yeterli bir dijital pazarlama kanal\u0131 m\u0131d\u0131r? <\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2361\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-2361\"><p>SEO, olduk\u00e7a geni\u015f ve i\u00e7erisinde farkl\u0131 disiplinleri bar\u0131nd\u0131ran dijital pazarlamadaki de\u011ferli ve \u00f6zellikle belirli sekt\u00f6rler i\u00e7in en \u00f6nemli \u00e7al\u0131\u015fma kanal\u0131 olmas\u0131na kar\u015f\u0131n tek ba\u015f\u0131na \u00e7o\u011fu zaman yeterli de\u011fildir. G\u00fcn\u00fcm\u00fczde kullan\u0131c\u0131lar\u0131n bir\u00e7ok farkl\u0131 dijital kanal\u0131 aktif bir \u015fekilde kulland\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcrsek dijital d\u00fcnyadaki g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcm\u00fcz\u00fcn t\u00fcm\u00fcn\u00fc SEO oda\u011f\u0131nda kurgulamak hayli eksik ve uzun vadede rekabet edebilme yetene\u011fimizi d\u00fc\u015f\u00fcrecek stratejilerden biri olacakt\u0131r.<\/p><p>Dijital pazarlamada b\u00fct\u00fcnc\u00fcl bir bak\u0131\u015f a\u00e7\u0131s\u0131na sahip olarak t\u00fcm kanallar\u0131n birbirini besleyece\u011fi ger\u00e7e\u011fini mutlaka g\u00f6rmeli ve yine buna ba\u011fl\u0131 olarak hedef kitlemizin k\u00fcmelendi\u011fi kanallar\u0131n t\u00fcm\u00fcnde markam\u0131za performans katacak stratejilere sahip olmal\u0131y\u0131z.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2362\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-2362\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"vamtamtheme- vamtam-theme-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened vamtamtheme- vamtam-theme-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">SEO dan\u0131\u015fmanl\u0131\u011f\u0131nda fiyatlar\u0131 nas\u0131l belirliyorsunuz? <\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2362\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-2362\"><p>Arama motoru optimizasyonu s\u00fcrecinde etki sahibi bir\u00e7ok metrik vard\u0131r ve bu metrikler fiyatland\u0131rmada da belirleyici olur. \u00d6rne\u011fin; b\u00fcy\u00fck markalar\u0131n ve pazar yerlerinin yer ald\u0131\u011f\u0131 bir sekt\u00f6rde e-ticaret yapmak amac\u0131yla olu\u015fturulan bir web sitesinin SEO i\u00e7in ay\u0131rmas\u0131 gereken b\u00fct\u00e7e ile ni\u015f say\u0131labilecek bir sekt\u00f6rde kullan\u0131c\u0131lar\u0131n bilgi odakl\u0131 arama e\u011filimlerini kar\u015f\u0131lamak amac\u0131yla olu\u015fturulan i\u00e7erik sitesinin SEO\u2019da ihtiya\u00e7 duyaca\u011f\u0131 b\u00fct\u00e7e farkl\u0131 olacakt\u0131r.<\/p><p>Yoo Digital\u2019de SEO dan\u0131\u015fmanl\u0131\u011f\u0131 i\u00e7in fiyatland\u0131rma yaparken \u00f6ncelikle web sitesinin ama\u00e7, kapsam ve mevcut durum performans\u0131n\u0131 detaylar\u0131 ile inceliyor, daha sonras\u0131nda ise web sitesinin yer ald\u0131\u011f\u0131 pazar\u0131, pazardaki rekabeti ve potansiyel rakiplerimizin mevcut durumunu detayland\u0131r\u0131yor ve son ad\u0131mda ise SEO ile performans hedeflenen detay noktalar\u0131 ve olas\u0131 KPI\u2019lar\u0131 dikkate alarak fiyatland\u0131rma \u00e7al\u0131\u015fmam\u0131z\u0131 finalize ediliyoruz.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2363\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-2363\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"vamtamtheme- vamtam-theme-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened vamtamtheme- vamtam-theme-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Garantili SEO nedir? SEO\u2019da ba\u015far\u0131 garantisi veriyor musunuz?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2363\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-2363\"><p>Garantili SEO, optimizasyon \u00e7al\u0131\u015fmalar\u0131 sonucunda hedef kelime gruplar\u0131nda mutlaka geli\u015fim g\u00f6sterilece\u011finin ifade edilmesi olarak tan\u0131mlan\u0131r. \u00d6zellikle son y\u0131llarda SEO\u2019ya artan talebe de ba\u011fl\u0131 olarak ortaya \u00e7\u0131kan yetkinlik d\u00fczeyi belirli seviyenin alt\u0131nda olan ve <a href=\"https:\/\/www.google.com\/intl\/tr\/search\/howsearchworks\/how-search-works\/ranking-results\/\" rel=\"nofollow noopener\" target=\"_blank\">Google algoritmalar\u0131na<\/a> ili\u015fkin net bir fikri olmayan SEO dan\u0131\u015fmanlar\u0131 ya da ajanslar\u0131n\u0131n g\u00fcndeme getirdi\u011fi bu kavram, optimizasyon \u00e7al\u0131\u015fmalar\u0131nda nihai de\u011ferlendiricinin Google oldu\u011fundan uzak bir de\u011ferlendirmedir.<\/p><p>SEO\u2019da mevcut duruma, pazardaki rekabete, potansiyel rakiplere, b\u00fct\u00e7eye ve \u00e7al\u0131\u015fman\u0131n hedefine ba\u011fl\u0131 kal\u0131narak olu\u015fturulan detayc\u0131 bir SEO stratejisi yine belirlenen zaman periyodu i\u00e7erisinde eksiksiz uyguland\u0131\u011f\u0131 takdirde web sayfalar\u0131n\u0131n organik g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcn ve dolay\u0131s\u0131yla trafi\u011finin artmaya ba\u015flad\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyoruz. Elbette burada alt\u0131n\u0131 \u00e7izmemiz gereken nokta; t\u00fcm bu optimizasyon \u00e7al\u0131\u015fmalar\u0131nda g\u00fcn sonunda de\u011ferlendirmeyi arama motoru algoritmalar\u0131n\u0131n yapt\u0131\u011f\u0131d\u0131r. Yine web sitelerinin optimizasyon \u00e7al\u0131\u015fmalar\u0131na verdi\u011fi tepki de bir\u00e7ok fakt\u00f6re ba\u011fl\u0131 olarak de\u011fi\u015fir. Dolay\u0131s\u0131yla burada net bir s\u00fcre vermek m\u00fcmk\u00fcn olmamakla birlikte, \u00e7o\u011fu zaman 4-6 ayl\u0131k periyotta SEO\u2019da ba\u015far\u0131 sa\u011fland\u0131\u011f\u0131n\u0131 da ifade etmemiz gerekir.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2364\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-2364\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"vamtamtheme- vamtam-theme-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened vamtamtheme- vamtam-theme-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">SEO dan\u0131\u015fmanl\u0131\u011f\u0131nda hangi ara\u00e7lar\u0131 kullan\u0131yorsunuz?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2364\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-2364\"><p>SEO stratejimizi in\u015fa ederken, uygularken ve uygulama sonu\u00e7lar\u0131n\u0131 takip ederken Screaming Frog, Ahrefs, Semrush, SimilarWeb, SEOmonitor ve Deepcrawl analiz ara\u00e7lar\u0131n\u0131 kullan\u0131yoruz. Elbette hangi arac\u0131 kullanaca\u011f\u0131m\u0131z\u0131 ihtiya\u00e7lar\u0131m\u0131z \u015fekillendiriyor. \u00d6rne\u011fin; SEO stratejimizi pazar ve rakip analizi ile geni\u015fletece\u011fimiz durumlarda SimilarWeb, Semrush ve Ahrefs\u2019den yararlan\u0131rken web sitesinin teknik SEO k\u0131r\u0131l\u0131mdaki olas\u0131 problemlerini tespit etmek ad\u0131na Screaming Frog ya da Deepcrawl kullan\u0131yoruz.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2365\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-2365\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"vamtamtheme- vamtam-theme-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened vamtamtheme- vamtam-theme-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">SEO\u2019da d\u00fczenli raporlama neden \u00f6nemli? <\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2365\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-2365\"><p>Arama motoru optimizasyonu dinamik bir s\u00fcre\u00e7tir ve her ne kadar ilk ad\u0131mda m\u00fcthi\u015f detayl\u0131 bir SEO stratejisi olu\u015fturularak aksiyonlar bu strateji kapsam\u0131nda uygulanmaya ba\u015flasa da, zaman periyodu i\u00e7erisinde de\u011fi\u015fen dinamikler SEO stratejisinde \u00e7e\u015fitli bo\u015fluklar yaratabilir. Bu tip durumlarda SEO stratejisindeki bo\u015fluklar\u0131 doldurman\u0131n en iyi yolu d\u00fczenli raporlamad\u0131r.<\/p><p>Ayl\u0131k periyotta hangi aksiyonlar\u0131n al\u0131nd\u0131\u011f\u0131, \u00f6n\u00fcm\u00fczdeki s\u00fcre\u00e7te hangi aksiyonlar\u0131n planland\u0131\u011f\u0131 ve en \u00f6nemlisi al\u0131nan ya da al\u0131nmas\u0131 planlanan aksiyonlar\u0131n hangi noktalara temas etmesinin hedeflendi\u011fi ve organik performans, hedef kelime gruplar\u0131 ya da s\u0131ralama al\u0131nan sorgu say\u0131s\u0131ndaki de\u011fi\u015fimin y\u00f6n\u00fc ve ivmesini ve pazardaki rakiplerin performanslar\u0131ndaki de\u011fi\u015fimi ve iyi ya da k\u00f6t\u00fc giden noktalar\u0131 kapsayan d\u00fczenli raporlar \u015feffaf bir y\u00f6netim ad\u0131na da de\u011ferlidir.<\/p><p>Yoo Digital\u2019de istisnas\u0131z t\u00fcm projelerimiz i\u00e7in ayl\u0131k periyotlarda d\u00fczenli raporlar olu\u015fturuyor ve bu raporlar\u0131m\u0131z\u0131 \u00e7\u00f6z\u00fcm ortaklar\u0131m\u0131z ile payla\u015farak SEO stratejimizi geli\u015ftirmemize yard\u0131mc\u0131 olacak ipu\u00e7lar\u0131n\u0131 do\u011frudan sekt\u00f6rden alarak fark yarat\u0131yoruz.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2366\" class=\"elementor-tab-title\" data-tab=\"6\" role=\"button\" aria-controls=\"elementor-tab-content-2366\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"vamtamtheme- vamtam-theme-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened vamtamtheme- vamtam-theme-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Backlink nedir? SEO \u00e7al\u0131\u015fmalar\u0131 i\u00e7in \u00f6nemli midir?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2366\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"6\" role=\"region\" aria-labelledby=\"elementor-tab-title-2366\"><p>SEO\u2019da \u00fczerine en \u00e7ok konu\u015fulan ve tart\u0131\u015f\u0131lan kavramlardan biri olan backlink (geri ba\u011flant\u0131), bir web sitesinin \u00e7e\u015fitli yollarla (kelime, g\u00f6rsel ya da video ba\u011flant\u0131lar) ba\u015fka bir web sitesini referans etmesini ifade eder.<\/p><p>Yoo Digital\u2019in backlink kavram\u0131na yakla\u015f\u0131m\u0131; en iyi geri ba\u011flant\u0131, do\u011fal yollarla kazan\u0131l\u0131r fakat s\u00fcre\u00e7 i\u00e7erisinde ihtiya\u00e7lara ba\u011fl\u0131 olarak \u00fccretli geri ba\u011flant\u0131 se\u00e7enekleri de dikkate al\u0131nmal\u0131 noktas\u0131ndad\u0131r. \u00d6rne\u011fin; kullan\u0131c\u0131lar\u0131n search trendlerini yakalayan ve kapsam\u0131 itibariyle rehber niteli\u011fi ta\u015f\u0131yan bir blog i\u00e7eri\u011fi haz\u0131rlad\u0131\u011f\u0131n\u0131z\u0131 ve sosyal medya kanallar\u0131nda payla\u015ft\u0131\u011f\u0131n\u0131z bu i\u00e7eri\u011fin farkl\u0131 web sitelerinde payla\u015f\u0131ld\u0131\u011f\u0131n\u0131 ya da kaynak niteli\u011fi ta\u015f\u0131d\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcnelim. \u00d6rne\u011fimizdeki durumda web sitesi \u00fcretti\u011fi de\u011ferli i\u00e7erik ile do\u011fal yollardan bir\u00e7ok backlink kazanacak ve bu geri ba\u011flant\u0131lar yaln\u0131zca teknik anlamda de\u011fil marka bilinirli\u011fi noktas\u0131nda da de\u011fer yaratacakt\u0131r.<\/p><p>Yine uzmanl\u0131\u011f\u0131n\u0131z olan alanda \u00e7e\u015fitli web sitelerine r\u00f6portaj vermek ya da misafir yazar olarak uzmanl\u0131\u011f\u0131n\u0131za ili\u015fkin i\u00e7erikler yay\u0131nlarak ki\u015fisel ya da kurumsal web sitenizin linkini kullanarak bu i\u00e7erikten geri ba\u011flant\u0131 kazanmak se\u00e7enekleri de de\u011ferli alternatiflerdir.<\/p><p>Elbette realite her zaman \u00f6rnek verdi\u011fimiz durumlardaki gibi geli\u015fmez. \u00d6zellikle kullan\u0131c\u0131lar ve arama motoru ile yeni tan\u0131\u015fan web sitelerinde marka bilinirli\u011fi ve crawl budget (tarama b\u00fct\u00e7esi) geli\u015fimi ad\u0131na geri ba\u011flant\u0131lara ihtiya\u00e7 duyulur. Bu tip durumlarda da backlink \u00e7al\u0131\u015fmalar\u0131n\u0131n ili\u015fkisellik ve otorite kavramlar\u0131ndan \u00f6d\u00fcn vermeden in\u015fa edilmesi gerekir. \u00d6rne\u011fin; kamp ve outdoor spor malzemeleri satan bir e-ticaret sitesi i\u00e7in performansl\u0131 ve otoriter bir gezi blogunda backlink \u00e7al\u0131\u015fmas\u0131 yapmak mant\u0131kl\u0131 ve de\u011ferlidir. Toparlamak gerekirse; hedef kitlemizin k\u00fcmelendi\u011fi alanlarda g\u00f6r\u00fcn\u00fcr olmam\u0131z\u0131 sa\u011flayacak backlink kavram\u0131na mesafeli yakla\u015f\u0131lmamas\u0131 ve do\u011fru noktalarda SEO stratejisi i\u00e7erisine dahil edilmesi gerekti\u011fi d\u00fc\u015f\u00fcncesindeyiz.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2367\" class=\"elementor-tab-title\" data-tab=\"7\" role=\"button\" aria-controls=\"elementor-tab-content-2367\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"vamtamtheme- vamtam-theme-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened vamtamtheme- vamtam-theme-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Kullan\u0131c\u0131 deneyiminin SEO \u00e7al\u0131\u015fmalar\u0131 i\u00e7erisindeki yeri ve \u00f6nemi nedir?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2367\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"7\" role=\"region\" aria-labelledby=\"elementor-tab-title-2367\"><p>SEO\u2019nun temelinde yatan nokta; kullan\u0131c\u0131 ve arama motoru botlar\u0131n\u0131n crawl deneyimini ayn\u0131 anda geli\u015ftirmektir. Nitekim Google\u2019\u0131n son g\u00fcncellemelerine ve <a href=\"https:\/\/search.google.com\/search-console\/about\" rel=\"nofollow noopener\" target=\"_blank\">Search Console<\/a> ve di\u011fer tool\u2019lar arac\u0131l\u0131\u011f\u0131yla payla\u015fmaya ba\u015flad\u0131\u011f\u0131 datalar bakt\u0131\u011f\u0131m\u0131zda, kullan\u0131c\u0131 deneyimini \u00e7ok daha net \u00f6l\u00e7\u00fcmlemeye \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 ve bu noktadaki eforunu \u00f6n\u00fcm\u00fczdeki s\u00fcre\u00e7te de devam ettirece\u011fini g\u00f6rebiliriz. Kullan\u0131c\u0131lara arad\u0131\u011f\u0131 bilgiyi, \u00fcr\u00fcn\u00fc ya da hizmeti m\u00fcmk\u00fcn olan en do\u011fru ve h\u0131zl\u0131 \u015fekilde ula\u015ft\u0131rmay\u0131 hedefledi\u011fimiz arama motoru optimizasyonu \u00e7al\u0131\u015fmalar\u0131nda d\u00f6n\u00fc\u015f\u00fcm odakl\u0131 bir yakla\u015f\u0131m benimseyebilmek ve kullan\u0131c\u0131lar\u0131n web sayfalar\u0131m\u0131z i\u00e7erisindeki etkile\u015fim oran\u0131n\u0131 art\u0131rabilmek ad\u0131na kullan\u0131c\u0131 deneyimi kavram\u0131 \u00fczerinde mutlaka durmam\u0131z gerekir.<\/p><p>\u00a0<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2368\" class=\"elementor-tab-title\" data-tab=\"8\" role=\"button\" aria-controls=\"elementor-tab-content-2368\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"vamtamtheme- vamtam-theme-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened vamtamtheme- vamtam-theme-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Ne kadar s\u00fcre SEO dan\u0131\u015fmanl\u0131\u011f\u0131 almal\u0131y\u0131m?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2368\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"8\" role=\"region\" aria-labelledby=\"elementor-tab-title-2368\"><p>Arama motoru optimizasyonu s\u00fcreklilik ve disiplin kavramlar\u0131 etraf\u0131nda \u015fekillenmesi gereken bir s\u00fcre\u00e7tir. Yine dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn artan h\u0131z\u0131 g\u00fcn\u00fcm\u00fczde y\u00fczlerce farkl\u0131 pazarda yer alan binlerce firman\u0131n SEO\u2019ya \u00f6nemli b\u00fct\u00e7eler ay\u0131rmas\u0131na ve rekabet d\u00fczeyini y\u00fckseltmesine zemin haz\u0131rlam\u0131\u015ft\u0131r. T\u00fcm bunlara ek olarak; web sitesinin dinamik bir yap\u0131 oldu\u011funu ve bu yap\u0131n\u0131n s\u00fcrekli geni\u015fleyerek hedef kitlesinin k\u00fcmelendi\u011fi alanlara ula\u015fabilmesi gerekti\u011fini dikkate ald\u0131\u011f\u0131m\u0131zda, SEO\u2019yu belirli bir periyotla s\u0131n\u0131rland\u0131rman\u0131n do\u011fru bir bak\u0131\u015f a\u00e7\u0131s\u0131 olmad\u0131\u011f\u0131n\u0131 s\u00f6yleyebiliriz. SEO\u2019nun organik g\u00f6r\u00fcn\u00fcrl\u00fckte s\u00fcrekli bir geli\u015fime zemin haz\u0131rlayabilmesi ad\u0131na kesintisiz devam etmesi gereken bir \u00e7al\u0131\u015fma sistemati\u011fi oldu\u011funun alt\u0131n\u0131 \u00e7izmemiz gerekir.<\/p><p>\u00a0<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-2369\" class=\"elementor-tab-title\" data-tab=\"9\" role=\"button\" aria-controls=\"elementor-tab-content-2369\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"vamtamtheme- vamtam-theme-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened vamtamtheme- vamtam-theme-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">SEO\u2019da farkl\u0131 ekiplerle entegre \u00e7al\u0131\u015fmak neden \u00f6nemlidir?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2369\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"9\" role=\"region\" aria-labelledby=\"elementor-tab-title-2369\"><p>On Page (Site \u0130\u00e7i), Off Page (Site D\u0131\u015f\u0131) ve Teknik olarak \u00fc\u00e7 b\u00f6l\u00fcme ay\u0131rabilece\u011fimiz SEO\u2019da b\u00fct\u00fcnc\u00fcl bir iyile\u015ftirme ve s\u00fcrecin eksiksiz ilerleyebilmesi ad\u0131na i\u00e7erik, yaz\u0131l\u0131m ve pazarlama ekipleri ile entegre \u00e7al\u0131\u015f\u0131lmas\u0131 gerekir. \u00d6rne\u011fin; kaynak kodlara dahil edilmesi planlanan canonical tag i\u00e7in yaz\u0131l\u0131m ekibi ile \u00e7al\u0131\u015f\u0131lmas\u0131 gerekirken kullan\u0131c\u0131lar\u0131n arama e\u011filimi g\u00f6sterdi\u011fi sorgular\u0131 hedefleyebilmek ad\u0131na ihtiya\u00e7 duyulan blog i\u00e7eriklerinin haz\u0131rlanmas\u0131 ad\u0131na i\u00e7erik ekibinin deste\u011fini gereklidir. Dijital pazarlaman\u0131n di\u011fer kanallar\u0131ndaki \u00e7\u0131kt\u0131lar\u0131n SEO\u2019yu beslemesi ya da organik sonu\u00e7lar\u0131n di\u011fer dijital pazarlama kanallar\u0131 i\u00e7in anlaml\u0131 \u00e7\u0131kt\u0131lar sa\u011flamas\u0131, SEO ajans\u0131n\u0131n pazarlama ekipleri ile de temasta olmas\u0131 gereklili\u011fini ortaya koyan \u00f6rneklerden biridir.<\/p><p>\u00a0<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-23610\" class=\"elementor-tab-title\" data-tab=\"10\" role=\"button\" aria-controls=\"elementor-tab-content-23610\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"vamtamtheme- vamtam-theme-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened vamtamtheme- vamtam-theme-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">SEO\u2019da sonu\u00e7lar nas\u0131l takip edilmeli?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-23610\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"10\" role=\"region\" aria-labelledby=\"elementor-tab-title-23610\"><p>Arama motoru optimizasyonu, bir web sitesinin hedef kelime gruplar\u0131ndaki g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcn artmas\u0131 amac\u0131n\u0131 ta\u015f\u0131r ve bu g\u00f6r\u00fcn\u00fcrl\u00fck art\u0131\u015f\u0131n\u0131n raporlanmas\u0131nda ve takibinde SEOmonitor, Google Search Console ve Google Analytics ba\u015fta olmak \u00fczere bir\u00e7ok farkl\u0131 tool kullan\u0131labilir. Sonu\u00e7lar\u0131n takip metodu temelde web sitesinin mevcuttaki durumuna ba\u011fl\u0131 olarak da de\u011fi\u015febilir.<\/p><p>\u00d6rne\u011fin; hen\u00fcz yeni yay\u0131na girmi\u015f bir web sitesinde hen\u00fcz 2-3 ayl\u0131k periyotta efektif organik trafik beklemek realiteden uzak bir yakla\u015f\u0131m olacakt\u0131r. Bu durumda SEO \u00e7al\u0131\u015fmalar\u0131n\u0131n yarataca\u011f\u0131 sonu\u00e7lar\u0131; web sayfalar\u0131n\u0131 s\u0131ralama almaya ba\u015flad\u0131\u011f\u0131 sorgular, bu sorgular\u0131n arama motorunda hangi pozisyonlarda yer ald\u0131\u011f\u0131 ve zaman periyodu i\u00e7erisinde sorgu say\u0131s\u0131ndaki de\u011fi\u015fim olarak takip etmek daha do\u011fru olacakt\u0131r. Fakat halihaz\u0131rda belirli bir performansa sahip olan ve kritik noktalarda dokunu\u015flara ihtiya\u00e7 duyan web sitesindeki optimizasyon \u00e7al\u0131\u015fmalar\u0131n\u0131n sonu\u00e7lar\u0131n\u0131 hedef kelime gruplar\u0131ndaki pozisyon de\u011fi\u015fimleri ve bu de\u011fi\u015fimleri organik trafik \u00fczerindeki etkisi ile takip edebiliriz. Dolay\u0131s\u0131yla SEO\u2019nun bir\u00e7ok alan\u0131nda oldu\u011fu gibi sonu\u00e7lar\u0131n takibinde de duruma ba\u011fl\u0131 bir karar vermek ve \u00e7al\u0131\u015fmalar\u0131n hedefi ile \u00f6rt\u00fc\u015fen anlaml\u0131 bir metod ortaya koymak gerekir.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-23611\" class=\"elementor-tab-title\" data-tab=\"11\" role=\"button\" aria-controls=\"elementor-tab-content-23611\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"vamtamtheme- vamtam-theme-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened vamtamtheme- vamtam-theme-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">SEO ajans\u0131 se\u00e7erken nelere dikkat etmeliyim?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-23611\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"11\" role=\"region\" aria-labelledby=\"elementor-tab-title-23611\"><p>Ki\u015fisel ya da kurumsal markan\u0131z i\u00e7in SEO hizmeti almay\u0131 planlad\u0131\u011f\u0131n\u0131z bir ajans\u0131n;<\/p><ul><li>dijital d\u00fcnyadaki geli\u015fmeleri ve \u00f6zellikle algoritma g\u00fcncellemeleri yak\u0131ndan takip edebilecek kapasitede olmas\u0131,<\/li><li>hen\u00fcz ilk ad\u0131mda bir\u00e7ok detay\u0131 dikkate alarak kapsaml\u0131 ve realite ile ba\u011fda\u015fan bir SEO stratejisi olu\u015fturmas\u0131,<\/li><li>web sitesinin dinamik yap\u0131s\u0131na uyum sa\u011flayabilmek ad\u0131na s\u00fcreklilik ve disiplin kavramlar\u0131ndan \u00f6d\u00fcn vermemesi,<\/li><li>SEO stratejisi kapsam\u0131nda planlanan aksiyonlar\u0131 hedeflenen zaman periyotlar\u0131nda eksiksiz bir \u015fekilde uygulamas\u0131 ya da uygulanmas\u0131 ad\u0131na do\u011fru ekipleri koordine etmesi,<\/li><li>farkl\u0131 ekiplerle entegre \u00e7al\u0131\u015fabilecek ileti\u015fim kanallar\u0131 ile s\u00fcreci sorunsuz bir \u015fekilde idare edebilmesi<\/li><li>ve son olarak t\u00fcm s\u00fcreci \u015feffaf bir \u015fekilde idare ederek g\u00fcn sonunda al\u0131nan aksiyonlar\u0131 ve bu aksiyonlar\u0131n organik g\u00f6r\u00fcn\u00fcrl\u00fck \u00fczerindeki etkilerini raporlamas\u0131<\/li><\/ul><p>beklenir. Bu yetkinlik d\u00fczeyine sahip SEO ajans\u0131 ile verdi\u011finiz eforun kar\u015f\u0131l\u0131\u011f\u0131n\u0131 alman\u0131z ve hedef kitlenize ula\u015fman\u0131z\u0131 sa\u011flayacak sorgularda g\u00f6r\u00fcn\u00fcr pozisyonlar elde etmeniz m\u00fcmk\u00fcnd\u00fcr.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-23612\" class=\"elementor-tab-title\" data-tab=\"12\" role=\"button\" aria-controls=\"elementor-tab-content-23612\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"vamtamtheme- vamtam-theme-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened vamtamtheme- vamtam-theme-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">SEO\u2019nun avantajlar\u0131 nelerdir?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-23612\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"12\" role=\"region\" aria-labelledby=\"elementor-tab-title-23612\"><p>SEO hizmeti, arama motorlar\u0131nda sekt\u00f6r\u00fcn\u00fczle ilgili aramalarda \u00fcst s\u0131ralarda yer alarak ziyaret\u00e7i ve m\u00fc\u015fterileri sitenize gelmesini sa\u011flayan dijital pazarlama hizmetidir. Bu tabiri basit \u015fekilde a\u00e7\u0131klamak gerekirse SEO bir nevi ma\u011fazan\u0131za gelen m\u00fc\u015fteriyleen iyi \u015fekilde ilgilenmek, web sitesinde vakit ge\u00e7irmesini sa\u011flamak, elinizde olan \u00fcr\u00fcn veya hizmetinizi bir nevi internet ortam\u0131nda sat\u0131\u015fa d\u00f6n\u00fc\u015ft\u00fcrebilmesini sa\u011flayarak, markan\u0131z\u0131 duyurabilme stratejisi diyebiliriz. Bu sebeple SEO i\u00e7in yap\u0131lan t\u00fcm \u00e7al\u0131\u015fmalar\u0131n tamam\u0131 ayn\u0131 zamanda bir marka bilinirlikli\u011fi \u00e7al\u0131\u015fmas\u0131 niteli\u011findedir.<\/p><ul><li>Marka prestijini ve bilinirlili\u011fini art\u0131r\u0131r.<\/li><li>Geri d\u00f6n\u00fc\u015f\u00fc y\u00fcksek karl\u0131 dijital yat\u0131r\u0131md\u0131r.<\/li><li>Do\u011frudan ilgili hedef kitleye ula\u015f\u0131lmay\u0131 sa\u011flar.<\/li><li>Di\u011fer reklam ve ma\u011faza giderlerinden tasarruf sa\u011flar.<\/li><li>G\u00fcnl\u00fck ayl\u0131k bir s\u0131n\u0131rlamas\u0131 yoktur rakiplerinize g\u00f6re daha optimum bir sayfa sa\u011fl\u0131yorsan\u0131z sonsuz marka g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc.<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-23613\" class=\"elementor-tab-title\" data-tab=\"13\" role=\"button\" aria-controls=\"elementor-tab-content-23613\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"vamtamtheme- vamtam-theme-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened vamtamtheme- vamtam-theme-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">SEO \u00c7al\u0131\u015fmas\u0131yla Google \u00dcst S\u0131ralarda Olman\u0131z Ne \u0130fade Eder?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-23613\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"13\" role=\"region\" aria-labelledby=\"elementor-tab-title-23613\"><p>Google\u2019da arama yapan kullan\u0131c\u0131lar, yapt\u0131klar\u0131 aramalarda kar\u015f\u0131la\u015ft\u0131klar\u0131 ilk sat\u0131rdaki arama sonucuna ortalama t\u0131klama oran\u0131 %43.32\u2019dir. \u0130kinci sat\u0131r %37.36, \u00fc\u00e7\u00fcnc\u00fc sat\u0131r %29.90, d\u00f6rd\u00fcnc\u00fc sat\u0131r %19.38, be\u015finci sat\u0131r %10.95\u2019dir. Aramalarda Google sonu\u00e7lar\u0131nda ilk s\u0131rada bulunman\u0131z di\u011fer pozisyonlara g\u00f6re daha fazla t\u0131klama ve g\u00f6r\u00fcnt\u00fclenme alman\u0131z\u0131 kullan\u0131c\u0131larda olu\u015fan alg\u0131 ile sekt\u00f6r\u00fcn\u00fczdeki en iyi marka imaj\u0131 vermeniz i\u00e7in yeterli olacakt\u0131r.<\/p><p><img data-dominant-color=\"eae4ea\" data-has-transparency=\"false\" style=\"--dominant-color: #eae4ea;\" decoding=\"async\" class=\"aligncenter wp-image-988130 size-full not-transparent\" src=\"https:\/\/yoodigital.co\/wp-content\/uploads\/2024\/01\/Pozisyona-Gore-Ortalama-Google-Tiklama-Orani.jpeg\" alt=\"\" width=\"840\" height=\"460\" \/><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h3 id=\"elementor-tab-title-23614\" class=\"elementor-tab-title\" data-tab=\"14\" role=\"button\" aria-controls=\"elementor-tab-content-23614\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"vamtamtheme- vamtam-theme-plus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened vamtamtheme- vamtam-theme-minus\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Yoo Digital Olarak SEO Hizmeti \u00c7er\u00e7evesinde Neler Yap\u0131yoruz?<\/a>\n\t\t\t\t\t<\/h3>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-23614\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"14\" role=\"region\" aria-labelledby=\"elementor-tab-title-23614\"><p>Y\u0131llar\u0131n tecr\u00fcbesi ile ki\u015fi ve kurumlara arama motoru optimizasyonu (search engine optimization) ve dijital pazarlama hizmeti vererek m\u00fc\u015fterilerinin hedeflerini en k\u0131sa ve en iyi \u015fekilde yerine getirerek onlar\u0131n geli\u015fmesini ve b\u00fcy\u00fcmesini sa\u011flamaktad\u0131r.<\/p><p>Google arama motorunda optimizasyon hizmeti veren firmam\u0131z, ziyaret\u00e7i say\u0131n\u0131z\u0131 en iyi \u015fekilde ve kal\u0131c\u0131 yolla organik ziyat\u00e7i say\u0131s\u0131n\u0131 artt\u0131rmay\u0131 hedefliyoruz. K\u00fc\u00e7\u00fck b\u00fcy\u00fck her firma i\u00e7in SEO ile \u00e7ok d\u00fc\u015f\u00fck maliyetlerle arama motorlar\u0131nda do\u011fru kitleye do\u011fru kelimelerde ilk sayfada yer alarak ziyaret\u00e7i alabilirsiniz.<\/p><ul><li>Teknik Analiz<\/li><li>Site H\u0131z\u0131 Optimizasyonu<\/li><li>Backlink \u00c7al\u0131\u015fmas\u0131<\/li><li>On-Page Optimizasyonlar<\/li><li>Kullan\u0131c\u0131 Deneyimi Optimizasyonu<\/li><li>D\u00f6n\u00fc\u015f\u00fcm Oran\u0131 Optimizasyonu<\/li><li>Tarama B\u00fct\u00e7esi Optimizasyonu<\/li><\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Arama motoru optimizasyonu tek ba\\u015f\\u0131na yeterli bir dijital pazarlama kanal\\u0131 m\\u0131d\\u0131r?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>SEO, olduk\\u00e7a geni\\u015f ve i\\u00e7erisinde farkl\\u0131 disiplinleri bar\\u0131nd\\u0131ran dijital pazarlamadaki de\\u011ferli ve \\u00f6zellikle belirli sekt\\u00f6rler i\\u00e7in en \\u00f6nemli \\u00e7al\\u0131\\u015fma kanal\\u0131 olmas\\u0131na kar\\u015f\\u0131n tek ba\\u015f\\u0131na \\u00e7o\\u011fu zaman yeterli de\\u011fildir. G\\u00fcn\\u00fcm\\u00fczde kullan\\u0131c\\u0131lar\\u0131n bir\\u00e7ok farkl\\u0131 dijital kanal\\u0131 aktif bir \\u015fekilde kulland\\u0131\\u011f\\u0131n\\u0131 d\\u00fc\\u015f\\u00fcn\\u00fcrsek dijital d\\u00fcnyadaki g\\u00f6r\\u00fcn\\u00fcrl\\u00fc\\u011f\\u00fcm\\u00fcz\\u00fcn t\\u00fcm\\u00fcn\\u00fc SEO oda\\u011f\\u0131nda kurgulamak hayli eksik ve uzun vadede rekabet edebilme yetene\\u011fimizi d\\u00fc\\u015f\\u00fcrecek stratejilerden biri olacakt\\u0131r.<\\\/p><p>Dijital pazarlamada b\\u00fct\\u00fcnc\\u00fcl bir bak\\u0131\\u015f a\\u00e7\\u0131s\\u0131na sahip olarak t\\u00fcm kanallar\\u0131n birbirini besleyece\\u011fi ger\\u00e7e\\u011fini mutlaka g\\u00f6rmeli ve yine buna ba\\u011fl\\u0131 olarak hedef kitlemizin k\\u00fcmelendi\\u011fi kanallar\\u0131n t\\u00fcm\\u00fcnde markam\\u0131za performans katacak stratejilere sahip olmal\\u0131y\\u0131z.<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"SEO dan\\u0131\\u015fmanl\\u0131\\u011f\\u0131nda fiyatlar\\u0131 nas\\u0131l belirliyorsunuz?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Arama motoru optimizasyonu s\\u00fcrecinde etki sahibi bir\\u00e7ok metrik vard\\u0131r ve bu metrikler fiyatland\\u0131rmada da belirleyici olur. \\u00d6rne\\u011fin; b\\u00fcy\\u00fck markalar\\u0131n ve pazar yerlerinin yer ald\\u0131\\u011f\\u0131 bir sekt\\u00f6rde e-ticaret yapmak amac\\u0131yla olu\\u015fturulan bir web sitesinin SEO i\\u00e7in ay\\u0131rmas\\u0131 gereken b\\u00fct\\u00e7e ile ni\\u015f say\\u0131labilecek bir sekt\\u00f6rde kullan\\u0131c\\u0131lar\\u0131n bilgi odakl\\u0131 arama e\\u011filimlerini kar\\u015f\\u0131lamak amac\\u0131yla olu\\u015fturulan i\\u00e7erik sitesinin SEO\\u2019da ihtiya\\u00e7 duyaca\\u011f\\u0131 b\\u00fct\\u00e7e farkl\\u0131 olacakt\\u0131r.<\\\/p><p>Yoo Digital\\u2019de SEO dan\\u0131\\u015fmanl\\u0131\\u011f\\u0131 i\\u00e7in fiyatland\\u0131rma yaparken \\u00f6ncelikle web sitesinin ama\\u00e7, kapsam ve mevcut durum performans\\u0131n\\u0131 detaylar\\u0131 ile inceliyor, daha sonras\\u0131nda ise web sitesinin yer ald\\u0131\\u011f\\u0131 pazar\\u0131, pazardaki rekabeti ve potansiyel rakiplerimizin mevcut durumunu detayland\\u0131r\\u0131yor ve son ad\\u0131mda ise SEO ile performans hedeflenen detay noktalar\\u0131 ve olas\\u0131 KPI\\u2019lar\\u0131 dikkate alarak fiyatland\\u0131rma \\u00e7al\\u0131\\u015fmam\\u0131z\\u0131 finalize ediliyoruz.<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"Garantili SEO nedir? SEO\\u2019da ba\\u015far\\u0131 garantisi veriyor musunuz?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Garantili SEO, optimizasyon \\u00e7al\\u0131\\u015fmalar\\u0131 sonucunda hedef kelime gruplar\\u0131nda mutlaka geli\\u015fim g\\u00f6sterilece\\u011finin ifade edilmesi olarak tan\\u0131mlan\\u0131r. \\u00d6zellikle son y\\u0131llarda SEO\\u2019ya artan talebe de ba\\u011fl\\u0131 olarak ortaya \\u00e7\\u0131kan yetkinlik d\\u00fczeyi belirli seviyenin alt\\u0131nda olan ve <a href=\\\"https:\\\/\\\/www.google.com\\\/intl\\\/tr\\\/search\\\/howsearchworks\\\/how-search-works\\\/ranking-results\\\/\\\">Google algoritmalar\\u0131na<\\\/a> ili\\u015fkin net bir fikri olmayan SEO dan\\u0131\\u015fmanlar\\u0131 ya da ajanslar\\u0131n\\u0131n g\\u00fcndeme getirdi\\u011fi bu kavram, optimizasyon \\u00e7al\\u0131\\u015fmalar\\u0131nda nihai de\\u011ferlendiricinin Google oldu\\u011fundan uzak bir de\\u011ferlendirmedir.<\\\/p><p>SEO\\u2019da mevcut duruma, pazardaki rekabete, potansiyel rakiplere, b\\u00fct\\u00e7eye ve \\u00e7al\\u0131\\u015fman\\u0131n hedefine ba\\u011fl\\u0131 kal\\u0131narak olu\\u015fturulan detayc\\u0131 bir SEO stratejisi yine belirlenen zaman periyodu i\\u00e7erisinde eksiksiz uyguland\\u0131\\u011f\\u0131 takdirde web sayfalar\\u0131n\\u0131n organik g\\u00f6r\\u00fcn\\u00fcrl\\u00fc\\u011f\\u00fcn\\u00fcn ve dolay\\u0131s\\u0131yla trafi\\u011finin artmaya ba\\u015flad\\u0131\\u011f\\u0131n\\u0131 g\\u00f6r\\u00fcyoruz. Elbette burada alt\\u0131n\\u0131 \\u00e7izmemiz gereken nokta; t\\u00fcm bu optimizasyon \\u00e7al\\u0131\\u015fmalar\\u0131nda g\\u00fcn sonunda de\\u011ferlendirmeyi arama motoru algoritmalar\\u0131n\\u0131n yapt\\u0131\\u011f\\u0131d\\u0131r. Yine web sitelerinin optimizasyon \\u00e7al\\u0131\\u015fmalar\\u0131na verdi\\u011fi tepki de bir\\u00e7ok fakt\\u00f6re ba\\u011fl\\u0131 olarak de\\u011fi\\u015fir. Dolay\\u0131s\\u0131yla burada net bir s\\u00fcre vermek m\\u00fcmk\\u00fcn olmamakla birlikte, \\u00e7o\\u011fu zaman 4-6 ayl\\u0131k periyotta SEO\\u2019da ba\\u015far\\u0131 sa\\u011fland\\u0131\\u011f\\u0131n\\u0131 da ifade etmemiz gerekir.<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"SEO dan\\u0131\\u015fmanl\\u0131\\u011f\\u0131nda hangi ara\\u00e7lar\\u0131 kullan\\u0131yorsunuz?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>SEO stratejimizi in\\u015fa ederken, uygularken ve uygulama sonu\\u00e7lar\\u0131n\\u0131 takip ederken Screaming Frog, Ahrefs, Semrush, SimilarWeb, SEOmonitor ve Deepcrawl analiz ara\\u00e7lar\\u0131n\\u0131 kullan\\u0131yoruz. Elbette hangi arac\\u0131 kullanaca\\u011f\\u0131m\\u0131z\\u0131 ihtiya\\u00e7lar\\u0131m\\u0131z \\u015fekillendiriyor. \\u00d6rne\\u011fin; SEO stratejimizi pazar ve rakip analizi ile geni\\u015fletece\\u011fimiz durumlarda SimilarWeb, Semrush ve Ahrefs\\u2019den yararlan\\u0131rken web sitesinin teknik SEO k\\u0131r\\u0131l\\u0131mdaki olas\\u0131 problemlerini tespit etmek ad\\u0131na Screaming Frog ya da Deepcrawl kullan\\u0131yoruz.<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"SEO\\u2019da d\\u00fczenli raporlama neden \\u00f6nemli?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Arama motoru optimizasyonu dinamik bir s\\u00fcre\\u00e7tir ve her ne kadar ilk ad\\u0131mda m\\u00fcthi\\u015f detayl\\u0131 bir SEO stratejisi olu\\u015fturularak aksiyonlar bu strateji kapsam\\u0131nda uygulanmaya ba\\u015flasa da, zaman periyodu i\\u00e7erisinde de\\u011fi\\u015fen dinamikler SEO stratejisinde \\u00e7e\\u015fitli bo\\u015fluklar yaratabilir. Bu tip durumlarda SEO stratejisindeki bo\\u015fluklar\\u0131 doldurman\\u0131n en iyi yolu d\\u00fczenli raporlamad\\u0131r.<\\\/p><p>Ayl\\u0131k periyotta hangi aksiyonlar\\u0131n al\\u0131nd\\u0131\\u011f\\u0131, \\u00f6n\\u00fcm\\u00fczdeki s\\u00fcre\\u00e7te hangi aksiyonlar\\u0131n planland\\u0131\\u011f\\u0131 ve en \\u00f6nemlisi al\\u0131nan ya da al\\u0131nmas\\u0131 planlanan aksiyonlar\\u0131n hangi noktalara temas etmesinin hedeflendi\\u011fi ve organik performans, hedef kelime gruplar\\u0131 ya da s\\u0131ralama al\\u0131nan sorgu say\\u0131s\\u0131ndaki de\\u011fi\\u015fimin y\\u00f6n\\u00fc ve ivmesini ve pazardaki rakiplerin performanslar\\u0131ndaki de\\u011fi\\u015fimi ve iyi ya da k\\u00f6t\\u00fc giden noktalar\\u0131 kapsayan d\\u00fczenli raporlar \\u015feffaf bir y\\u00f6netim ad\\u0131na da de\\u011ferlidir.<\\\/p><p>Yoo Digital\\u2019de istisnas\\u0131z t\\u00fcm projelerimiz i\\u00e7in ayl\\u0131k periyotlarda d\\u00fczenli raporlar olu\\u015fturuyor ve bu raporlar\\u0131m\\u0131z\\u0131 \\u00e7\\u00f6z\\u00fcm ortaklar\\u0131m\\u0131z ile payla\\u015farak SEO stratejimizi geli\\u015ftirmemize yard\\u0131mc\\u0131 olacak ipu\\u00e7lar\\u0131n\\u0131 do\\u011frudan sekt\\u00f6rden alarak fark yarat\\u0131yoruz.<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"Backlink nedir? SEO \\u00e7al\\u0131\\u015fmalar\\u0131 i\\u00e7in \\u00f6nemli midir?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>SEO\\u2019da \\u00fczerine en \\u00e7ok konu\\u015fulan ve tart\\u0131\\u015f\\u0131lan kavramlardan biri olan backlink (geri ba\\u011flant\\u0131), bir web sitesinin \\u00e7e\\u015fitli yollarla (kelime, g\\u00f6rsel ya da video ba\\u011flant\\u0131lar) ba\\u015fka bir web sitesini referans etmesini ifade eder.<\\\/p><p>Yoo Digital\\u2019in backlink kavram\\u0131na yakla\\u015f\\u0131m\\u0131; en iyi geri ba\\u011flant\\u0131, do\\u011fal yollarla kazan\\u0131l\\u0131r fakat s\\u00fcre\\u00e7 i\\u00e7erisinde ihtiya\\u00e7lara ba\\u011fl\\u0131 olarak \\u00fccretli geri ba\\u011flant\\u0131 se\\u00e7enekleri de dikkate al\\u0131nmal\\u0131 noktas\\u0131ndad\\u0131r. \\u00d6rne\\u011fin; kullan\\u0131c\\u0131lar\\u0131n search trendlerini yakalayan ve kapsam\\u0131 itibariyle rehber niteli\\u011fi ta\\u015f\\u0131yan bir blog i\\u00e7eri\\u011fi haz\\u0131rlad\\u0131\\u011f\\u0131n\\u0131z\\u0131 ve sosyal medya kanallar\\u0131nda payla\\u015ft\\u0131\\u011f\\u0131n\\u0131z bu i\\u00e7eri\\u011fin farkl\\u0131 web sitelerinde payla\\u015f\\u0131ld\\u0131\\u011f\\u0131n\\u0131 ya da kaynak niteli\\u011fi ta\\u015f\\u0131d\\u0131\\u011f\\u0131n\\u0131 d\\u00fc\\u015f\\u00fcnelim. \\u00d6rne\\u011fimizdeki durumda web sitesi \\u00fcretti\\u011fi de\\u011ferli i\\u00e7erik ile do\\u011fal yollardan bir\\u00e7ok backlink kazanacak ve bu geri ba\\u011flant\\u0131lar yaln\\u0131zca teknik anlamda de\\u011fil marka bilinirli\\u011fi noktas\\u0131nda da de\\u011fer yaratacakt\\u0131r.<\\\/p><p>Yine uzmanl\\u0131\\u011f\\u0131n\\u0131z olan alanda \\u00e7e\\u015fitli web sitelerine r\\u00f6portaj vermek ya da misafir yazar olarak uzmanl\\u0131\\u011f\\u0131n\\u0131za ili\\u015fkin i\\u00e7erikler yay\\u0131nlarak ki\\u015fisel ya da kurumsal web sitenizin linkini kullanarak bu i\\u00e7erikten geri ba\\u011flant\\u0131 kazanmak se\\u00e7enekleri de de\\u011ferli alternatiflerdir.<\\\/p><p>Elbette realite her zaman \\u00f6rnek verdi\\u011fimiz durumlardaki gibi geli\\u015fmez. \\u00d6zellikle kullan\\u0131c\\u0131lar ve arama motoru ile yeni tan\\u0131\\u015fan web sitelerinde marka bilinirli\\u011fi ve crawl budget (tarama b\\u00fct\\u00e7esi) geli\\u015fimi ad\\u0131na geri ba\\u011flant\\u0131lara ihtiya\\u00e7 duyulur. Bu tip durumlarda da backlink \\u00e7al\\u0131\\u015fmalar\\u0131n\\u0131n ili\\u015fkisellik ve otorite kavramlar\\u0131ndan \\u00f6d\\u00fcn vermeden in\\u015fa edilmesi gerekir. \\u00d6rne\\u011fin; kamp ve outdoor spor malzemeleri satan bir e-ticaret sitesi i\\u00e7in performansl\\u0131 ve otoriter bir gezi blogunda backlink \\u00e7al\\u0131\\u015fmas\\u0131 yapmak mant\\u0131kl\\u0131 ve de\\u011ferlidir. Toparlamak gerekirse; hedef kitlemizin k\\u00fcmelendi\\u011fi alanlarda g\\u00f6r\\u00fcn\\u00fcr olmam\\u0131z\\u0131 sa\\u011flayacak backlink kavram\\u0131na mesafeli yakla\\u015f\\u0131lmamas\\u0131 ve do\\u011fru noktalarda SEO stratejisi i\\u00e7erisine dahil edilmesi gerekti\\u011fi d\\u00fc\\u015f\\u00fcncesindeyiz.<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"Kullan\\u0131c\\u0131 deneyiminin SEO \\u00e7al\\u0131\\u015fmalar\\u0131 i\\u00e7erisindeki yeri ve \\u00f6nemi nedir?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>SEO\\u2019nun temelinde yatan nokta; kullan\\u0131c\\u0131 ve arama motoru botlar\\u0131n\\u0131n crawl deneyimini ayn\\u0131 anda geli\\u015ftirmektir. Nitekim Google\\u2019\\u0131n son g\\u00fcncellemelerine ve <a href=\\\"https:\\\/\\\/search.google.com\\\/search-console\\\/about\\\">Search Console<\\\/a> ve di\\u011fer tool\\u2019lar arac\\u0131l\\u0131\\u011f\\u0131yla payla\\u015fmaya ba\\u015flad\\u0131\\u011f\\u0131 datalar bakt\\u0131\\u011f\\u0131m\\u0131zda, kullan\\u0131c\\u0131 deneyimini \\u00e7ok daha net \\u00f6l\\u00e7\\u00fcmlemeye \\u00e7al\\u0131\\u015ft\\u0131\\u011f\\u0131n\\u0131 ve bu noktadaki eforunu \\u00f6n\\u00fcm\\u00fczdeki s\\u00fcre\\u00e7te de devam ettirece\\u011fini g\\u00f6rebiliriz. Kullan\\u0131c\\u0131lara arad\\u0131\\u011f\\u0131 bilgiyi, \\u00fcr\\u00fcn\\u00fc ya da hizmeti m\\u00fcmk\\u00fcn olan en do\\u011fru ve h\\u0131zl\\u0131 \\u015fekilde ula\\u015ft\\u0131rmay\\u0131 hedefledi\\u011fimiz arama motoru optimizasyonu \\u00e7al\\u0131\\u015fmalar\\u0131nda d\\u00f6n\\u00fc\\u015f\\u00fcm odakl\\u0131 bir yakla\\u015f\\u0131m benimseyebilmek ve kullan\\u0131c\\u0131lar\\u0131n web sayfalar\\u0131m\\u0131z i\\u00e7erisindeki etkile\\u015fim oran\\u0131n\\u0131 art\\u0131rabilmek ad\\u0131na kullan\\u0131c\\u0131 deneyimi kavram\\u0131 \\u00fczerinde mutlaka durmam\\u0131z gerekir.<\\\/p><p>\\u00a0<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"Ne kadar s\\u00fcre SEO dan\\u0131\\u015fmanl\\u0131\\u011f\\u0131 almal\\u0131y\\u0131m?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Arama motoru optimizasyonu s\\u00fcreklilik ve disiplin kavramlar\\u0131 etraf\\u0131nda \\u015fekillenmesi gereken bir s\\u00fcre\\u00e7tir. Yine dijital d\\u00f6n\\u00fc\\u015f\\u00fcm\\u00fcn artan h\\u0131z\\u0131 g\\u00fcn\\u00fcm\\u00fczde y\\u00fczlerce farkl\\u0131 pazarda yer alan binlerce firman\\u0131n SEO\\u2019ya \\u00f6nemli b\\u00fct\\u00e7eler ay\\u0131rmas\\u0131na ve rekabet d\\u00fczeyini y\\u00fckseltmesine zemin haz\\u0131rlam\\u0131\\u015ft\\u0131r. T\\u00fcm bunlara ek olarak; web sitesinin dinamik bir yap\\u0131 oldu\\u011funu ve bu yap\\u0131n\\u0131n s\\u00fcrekli geni\\u015fleyerek hedef kitlesinin k\\u00fcmelendi\\u011fi alanlara ula\\u015fabilmesi gerekti\\u011fini dikkate ald\\u0131\\u011f\\u0131m\\u0131zda, SEO\\u2019yu belirli bir periyotla s\\u0131n\\u0131rland\\u0131rman\\u0131n do\\u011fru bir bak\\u0131\\u015f a\\u00e7\\u0131s\\u0131 olmad\\u0131\\u011f\\u0131n\\u0131 s\\u00f6yleyebiliriz. SEO\\u2019nun organik g\\u00f6r\\u00fcn\\u00fcrl\\u00fckte s\\u00fcrekli bir geli\\u015fime zemin haz\\u0131rlayabilmesi ad\\u0131na kesintisiz devam etmesi gereken bir \\u00e7al\\u0131\\u015fma sistemati\\u011fi oldu\\u011funun alt\\u0131n\\u0131 \\u00e7izmemiz gerekir.<\\\/p><p>\\u00a0<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"SEO\\u2019da farkl\\u0131 ekiplerle entegre \\u00e7al\\u0131\\u015fmak neden \\u00f6nemlidir?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>On Page (Site \\u0130\\u00e7i), Off Page (Site D\\u0131\\u015f\\u0131) ve Teknik olarak \\u00fc\\u00e7 b\\u00f6l\\u00fcme ay\\u0131rabilece\\u011fimiz SEO\\u2019da b\\u00fct\\u00fcnc\\u00fcl bir iyile\\u015ftirme ve s\\u00fcrecin eksiksiz ilerleyebilmesi ad\\u0131na i\\u00e7erik, yaz\\u0131l\\u0131m ve pazarlama ekipleri ile entegre \\u00e7al\\u0131\\u015f\\u0131lmas\\u0131 gerekir. \\u00d6rne\\u011fin; kaynak kodlara dahil edilmesi planlanan canonical tag i\\u00e7in yaz\\u0131l\\u0131m ekibi ile \\u00e7al\\u0131\\u015f\\u0131lmas\\u0131 gerekirken kullan\\u0131c\\u0131lar\\u0131n arama e\\u011filimi g\\u00f6sterdi\\u011fi sorgular\\u0131 hedefleyebilmek ad\\u0131na ihtiya\\u00e7 duyulan blog i\\u00e7eriklerinin haz\\u0131rlanmas\\u0131 ad\\u0131na i\\u00e7erik ekibinin deste\\u011fini gereklidir. Dijital pazarlaman\\u0131n di\\u011fer kanallar\\u0131ndaki \\u00e7\\u0131kt\\u0131lar\\u0131n SEO\\u2019yu beslemesi ya da organik sonu\\u00e7lar\\u0131n di\\u011fer dijital pazarlama kanallar\\u0131 i\\u00e7in anlaml\\u0131 \\u00e7\\u0131kt\\u0131lar sa\\u011flamas\\u0131, SEO ajans\\u0131n\\u0131n pazarlama ekipleri ile de temasta olmas\\u0131 gereklili\\u011fini ortaya koyan \\u00f6rneklerden biridir.<\\\/p><p>\\u00a0<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"SEO\\u2019da sonu\\u00e7lar nas\\u0131l takip edilmeli?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Arama motoru optimizasyonu, bir web sitesinin hedef kelime gruplar\\u0131ndaki g\\u00f6r\\u00fcn\\u00fcrl\\u00fc\\u011f\\u00fcn\\u00fcn artmas\\u0131 amac\\u0131n\\u0131 ta\\u015f\\u0131r ve bu g\\u00f6r\\u00fcn\\u00fcrl\\u00fck art\\u0131\\u015f\\u0131n\\u0131n raporlanmas\\u0131nda ve takibinde SEOmonitor, Google Search Console ve Google Analytics ba\\u015fta olmak \\u00fczere bir\\u00e7ok farkl\\u0131 tool kullan\\u0131labilir. Sonu\\u00e7lar\\u0131n takip metodu temelde web sitesinin mevcuttaki durumuna ba\\u011fl\\u0131 olarak da de\\u011fi\\u015febilir.<\\\/p><p>\\u00d6rne\\u011fin; hen\\u00fcz yeni yay\\u0131na girmi\\u015f bir web sitesinde hen\\u00fcz 2-3 ayl\\u0131k periyotta efektif organik trafik beklemek realiteden uzak bir yakla\\u015f\\u0131m olacakt\\u0131r. Bu durumda SEO \\u00e7al\\u0131\\u015fmalar\\u0131n\\u0131n yarataca\\u011f\\u0131 sonu\\u00e7lar\\u0131; web sayfalar\\u0131n\\u0131 s\\u0131ralama almaya ba\\u015flad\\u0131\\u011f\\u0131 sorgular, bu sorgular\\u0131n arama motorunda hangi pozisyonlarda yer ald\\u0131\\u011f\\u0131 ve zaman periyodu i\\u00e7erisinde sorgu say\\u0131s\\u0131ndaki de\\u011fi\\u015fim olarak takip etmek daha do\\u011fru olacakt\\u0131r. Fakat halihaz\\u0131rda belirli bir performansa sahip olan ve kritik noktalarda dokunu\\u015flara ihtiya\\u00e7 duyan web sitesindeki optimizasyon \\u00e7al\\u0131\\u015fmalar\\u0131n\\u0131n sonu\\u00e7lar\\u0131n\\u0131 hedef kelime gruplar\\u0131ndaki pozisyon de\\u011fi\\u015fimleri ve bu de\\u011fi\\u015fimleri organik trafik \\u00fczerindeki etkisi ile takip edebiliriz. Dolay\\u0131s\\u0131yla SEO\\u2019nun bir\\u00e7ok alan\\u0131nda oldu\\u011fu gibi sonu\\u00e7lar\\u0131n takibinde de duruma ba\\u011fl\\u0131 bir karar vermek ve \\u00e7al\\u0131\\u015fmalar\\u0131n hedefi ile \\u00f6rt\\u00fc\\u015fen anlaml\\u0131 bir metod ortaya koymak gerekir.<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"SEO ajans\\u0131 se\\u00e7erken nelere dikkat etmeliyim?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Ki\\u015fisel ya da kurumsal markan\\u0131z i\\u00e7in SEO hizmeti almay\\u0131 planlad\\u0131\\u011f\\u0131n\\u0131z bir ajans\\u0131n;<\\\/p><ul><li>dijital d\\u00fcnyadaki geli\\u015fmeleri ve \\u00f6zellikle algoritma g\\u00fcncellemeleri yak\\u0131ndan takip edebilecek kapasitede olmas\\u0131,<\\\/li><li>hen\\u00fcz ilk ad\\u0131mda bir\\u00e7ok detay\\u0131 dikkate alarak kapsaml\\u0131 ve realite ile ba\\u011fda\\u015fan bir SEO stratejisi olu\\u015fturmas\\u0131,<\\\/li><li>web sitesinin dinamik yap\\u0131s\\u0131na uyum sa\\u011flayabilmek ad\\u0131na s\\u00fcreklilik ve disiplin kavramlar\\u0131ndan \\u00f6d\\u00fcn vermemesi,<\\\/li><li>SEO stratejisi kapsam\\u0131nda planlanan aksiyonlar\\u0131 hedeflenen zaman periyotlar\\u0131nda eksiksiz bir \\u015fekilde uygulamas\\u0131 ya da uygulanmas\\u0131 ad\\u0131na do\\u011fru ekipleri koordine etmesi,<\\\/li><li>farkl\\u0131 ekiplerle entegre \\u00e7al\\u0131\\u015fabilecek ileti\\u015fim kanallar\\u0131 ile s\\u00fcreci sorunsuz bir \\u015fekilde idare edebilmesi<\\\/li><li>ve son olarak t\\u00fcm s\\u00fcreci \\u015feffaf bir \\u015fekilde idare ederek g\\u00fcn sonunda al\\u0131nan aksiyonlar\\u0131 ve bu aksiyonlar\\u0131n organik g\\u00f6r\\u00fcn\\u00fcrl\\u00fck \\u00fczerindeki etkilerini raporlamas\\u0131<\\\/li><\\\/ul><p>beklenir. Bu yetkinlik d\\u00fczeyine sahip SEO ajans\\u0131 ile verdi\\u011finiz eforun kar\\u015f\\u0131l\\u0131\\u011f\\u0131n\\u0131 alman\\u0131z ve hedef kitlenize ula\\u015fman\\u0131z\\u0131 sa\\u011flayacak sorgularda g\\u00f6r\\u00fcn\\u00fcr pozisyonlar elde etmeniz m\\u00fcmk\\u00fcnd\\u00fcr.<\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"SEO\\u2019nun avantajlar\\u0131 nelerdir?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>SEO hizmeti, arama motorlar\\u0131nda sekt\\u00f6r\\u00fcn\\u00fczle ilgili aramalarda \\u00fcst s\\u0131ralarda yer alarak ziyaret\\u00e7i ve m\\u00fc\\u015fterileri sitenize gelmesini sa\\u011flayan dijital pazarlama hizmetidir. Bu tabiri basit \\u015fekilde a\\u00e7\\u0131klamak gerekirse SEO bir nevi ma\\u011fazan\\u0131za gelen m\\u00fc\\u015fteriyleen iyi \\u015fekilde ilgilenmek, web sitesinde vakit ge\\u00e7irmesini sa\\u011flamak, elinizde olan \\u00fcr\\u00fcn veya hizmetinizi bir nevi internet ortam\\u0131nda sat\\u0131\\u015fa d\\u00f6n\\u00fc\\u015ft\\u00fcrebilmesini sa\\u011flayarak, markan\\u0131z\\u0131 duyurabilme stratejisi diyebiliriz. Bu sebeple SEO i\\u00e7in yap\\u0131lan t\\u00fcm \\u00e7al\\u0131\\u015fmalar\\u0131n tamam\\u0131 ayn\\u0131 zamanda bir marka bilinirlikli\\u011fi \\u00e7al\\u0131\\u015fmas\\u0131 niteli\\u011findedir.<\\\/p><ul><li>Marka prestijini ve bilinirlili\\u011fini art\\u0131r\\u0131r.<\\\/li><li>Geri d\\u00f6n\\u00fc\\u015f\\u00fc y\\u00fcksek karl\\u0131 dijital yat\\u0131r\\u0131md\\u0131r.<\\\/li><li>Do\\u011frudan ilgili hedef kitleye ula\\u015f\\u0131lmay\\u0131 sa\\u011flar.<\\\/li><li>Di\\u011fer reklam ve ma\\u011faza giderlerinden tasarruf sa\\u011flar.<\\\/li><li>G\\u00fcnl\\u00fck ayl\\u0131k bir s\\u0131n\\u0131rlamas\\u0131 yoktur rakiplerinize g\\u00f6re daha optimum bir sayfa sa\\u011fl\\u0131yorsan\\u0131z sonsuz marka g\\u00f6r\\u00fcn\\u00fcrl\\u00fc\\u011f\\u00fc.<\\\/li><\\\/ul>\"}},{\"@type\":\"Question\",\"name\":\"SEO \\u00c7al\\u0131\\u015fmas\\u0131yla Google \\u00dcst S\\u0131ralarda Olman\\u0131z Ne \\u0130fade Eder?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Google\\u2019da arama yapan kullan\\u0131c\\u0131lar, yapt\\u0131klar\\u0131 aramalarda kar\\u015f\\u0131la\\u015ft\\u0131klar\\u0131 ilk sat\\u0131rdaki arama sonucuna ortalama t\\u0131klama oran\\u0131 %43.32\\u2019dir. \\u0130kinci sat\\u0131r %37.36, \\u00fc\\u00e7\\u00fcnc\\u00fc sat\\u0131r %29.90, d\\u00f6rd\\u00fcnc\\u00fc sat\\u0131r %19.38, be\\u015finci sat\\u0131r %10.95\\u2019dir. Aramalarda Google sonu\\u00e7lar\\u0131nda ilk s\\u0131rada bulunman\\u0131z di\\u011fer pozisyonlara g\\u00f6re daha fazla t\\u0131klama ve g\\u00f6r\\u00fcnt\\u00fclenme alman\\u0131z\\u0131 kullan\\u0131c\\u0131larda olu\\u015fan alg\\u0131 ile sekt\\u00f6r\\u00fcn\\u00fczdeki en iyi marka imaj\\u0131 vermeniz i\\u00e7in yeterli olacakt\\u0131r.<\\\/p><p><img data-dominant-color=\"eae4ea\" data-has-transparency=\"false\" style=\"--dominant-color: #eae4ea;\" class=\"\\&quot;aligncenter not-transparent\" wp-image-988130 size-full\\\" src=\\\"https:\\\/\\\/yoodigital.co\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/Pozisyona-Gore-Ortalama-Google-Tiklama-Orani.jpeg\\\" alt=\\\"\\\" width=\\\"840\\\" height=\\\"460\\\" \\\/><\\\/p>\"}},{\"@type\":\"Question\",\"name\":\"Yoo Digital Olarak SEO Hizmeti \\u00c7er\\u00e7evesinde Neler Yap\\u0131yoruz?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Y\\u0131llar\\u0131n tecr\\u00fcbesi ile ki\\u015fi ve kurumlara arama motoru optimizasyonu (search engine optimization) ve dijital pazarlama hizmeti vererek m\\u00fc\\u015fterilerinin hedeflerini en k\\u0131sa ve en iyi \\u015fekilde yerine getirerek onlar\\u0131n geli\\u015fmesini ve b\\u00fcy\\u00fcmesini sa\\u011flamaktad\\u0131r.<\\\/p><p>Google arama motorunda optimizasyon hizmeti veren firmam\\u0131z, ziyaret\\u00e7i say\\u0131n\\u0131z\\u0131 en iyi \\u015fekilde ve kal\\u0131c\\u0131 yolla organik ziyat\\u00e7i say\\u0131s\\u0131n\\u0131 artt\\u0131rmay\\u0131 hedefliyoruz. K\\u00fc\\u00e7\\u00fck b\\u00fcy\\u00fck her firma i\\u00e7in SEO ile \\u00e7ok d\\u00fc\\u015f\\u00fck maliyetlerle arama motorlar\\u0131nda do\\u011fru kitleye do\\u011fru kelimelerde ilk sayfada yer alarak ziyaret\\u00e7i alabilirsiniz.<\\\/p><ul><li>Teknik Analiz<\\\/li><li>Site H\\u0131z\\u0131 Optimizasyonu<\\\/li><li>Backlink \\u00c7al\\u0131\\u015fmas\\u0131<\\\/li><li>On-Page Optimizasyonlar<\\\/li><li>Kullan\\u0131c\\u0131 Deneyimi Optimizasyonu<\\\/li><li>D\\u00f6n\\u00fc\\u015f\\u00fcm Oran\\u0131 Optimizasyonu<\\\/li><li>Tarama B\\u00fct\\u00e7esi Optimizasyonu<\\\/li><\\\/ul>\"}}]}<\/script>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Arama motorlar\u0131nda daha g\u00f6r\u00fcn\u00fcr olman\u0131z i\u00e7in \u00f6zg\u00fcn ve etkili SEO stratejileri geli\u015ftiriyor, sitenizin performans\u0131n\u0131 y\u00fckselterek, sekt\u00f6r\u00fcn\u00fczde \u00f6nc\u00fc bir konuma ula\u015fman\u0131z\u0131 sa\u011fl\u0131yoruz.<\/p>\n","protected":false},"author":2,"featured_media":987742,"parent":988077,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-988118","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/yoodigital.co\/tr\/wp-json\/wp\/v2\/pages\/988118","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/yoodigital.co\/tr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/yoodigital.co\/tr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/yoodigital.co\/tr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/yoodigital.co\/tr\/wp-json\/wp\/v2\/comments?post=988118"}],"version-history":[{"count":91,"href":"https:\/\/yoodigital.co\/tr\/wp-json\/wp\/v2\/pages\/988118\/revisions"}],"predecessor-version":[{"id":989150,"href":"https:\/\/yoodigital.co\/tr\/wp-json\/wp\/v2\/pages\/988118\/revisions\/989150"}],"up":[{"embeddable":true,"href":"https:\/\/yoodigital.co\/tr\/wp-json\/wp\/v2\/pages\/988077"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/yoodigital.co\/tr\/wp-json\/wp\/v2\/media\/987742"}],"wp:attachment":[{"href":"https:\/\/yoodigital.co\/tr\/wp-json\/wp\/v2\/media?parent=988118"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}